Remove experience-management customer ux-research
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Experience Improvement 101: What You Need to Know About InMoment’s Mission & What People Are Saying About It

InMoment XI

Curious to know a little more about us and our differentiated Experience Improvement (XI)? But when it comes to your business, there are simply some moments that matter more, to your customer, employees, and beyond. What Is Experience Improvement (XI)? Despite increased investment, experience management programs have plateaued.

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Want more respect and budget for your team? Follow these tips from Audible?s head of UX

Alida

In many companies, the user experience (UX) team is often seen as the people responsible for the aesthetics of a software, website or platform. But companies that are more customer centric have a different view of UX. In these organizations, UX design is seen as an integral part of the overall customer experience.

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CX Design: What It Is, How It Works, and How It Creates Experience Improvement

InMoment XI

If you’ve ever heard the terms “ CX ” or “customer experience” before, you probably know that they and similar phrases refer to organizations’ attempts to scour every interaction for feedback and insights. You might also know that customer experience is generally considered to be a more specific subset of user experience ( UX ).

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How Digital Qualitative Research Improves Your CX and UX

2020 Research

Improve Your Customer & User Experience with Digital Qualitative Research . The incentives are rich and the stakes high for today’s brands to implement solutions that improve the customer experience (CX) and user experience (UX). What Is Customer Experience (CX)? . Webpage design.

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Three Steps to a Winning B2B Customer Experience Plan

Totango

Delivering a satisfying B2B customer experience is key to staying competitive in today’s SaaS market. Here, we’ll outline a strategic roadmap to developing a winning B2B customer experience strategy. First, we’ll take a look at what B2B customer experience is and why it’s an important priority.

B2B 107
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Customer Experience in the Era of Product-Led Growth

Wootric

There was a time when executives were the gatekeepers who decided which B2B software products their companies purchased while the end-user experience took a back seat—but that era has ended. Picture Sophie, an Accounting Manager who uses the free version of Zoom to chat with her brother in Spain. What does this look like?

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Research Helps Phone Company with Iterative UX Redesign

2020 Research

Schlesinger Group worked with a phone company to perform digital qualitative research to generate insights for use in an iterative website user experience (UX) redesign. Customers expressed difficulties when signing up for new cell plans or purchasing smartphones from their website. How does it look and feel?