Contact Center Wrap-Up—Where the Rubber Meets the Road
Quadient
MAY 23, 2022
If the product is delivered after a critical date (such as a graduation or wedding gift), if the wrong product is sent, or if there are errors on the credit card application, then the customer will be very unhappy with your brand. Wrap-up is the fulfillment phase of the interaction. That’s where the rubber meets the road.
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