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Unstructured Data is the Key to Improving the Customer Experience: Here’s Why

InMoment XI

Unstructured data refers to information that doesn’t have a predefined data model or isn’t organized in a structured manner like traditional databases. Unstructured data doesn’t adhere to a specific format or structure, which makes it more challenging to categorize and organize. What is Unstructured Data?

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[Experience Action Podcast] Right and Wrong Ways to Use AI in CX

Experience Investigators by 360Connext

Get ready to unlock the secrets of AI that don’t just streamline processes but fundamentally enhance the quality of customer interactions. We’re traversing the fine line between the innovative prowess of AI and the essential need for empathy in customer service.

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[Experience Action Podcast] Balancing Humans and AI in CX

Experience Investigators by 360Connext

Tune in and join Jeannie Walters on an insightful journey that takes us to the meeting point of tech and touch, where we examine the delicate dance between personalization and privacy. The role of consistency, authenticity, and the human-AI equilibrium in building solid customer relationships won’t escape our analysis.

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Top CX Trends of 2023

Upstream Works

The robust economy of recent times has given way to inflation and interest rate spikes that haven’t been seen in years, if not decades. Fortunately, there are some parallels to the pandemic, where businesses were forced to adapt to many new realities they hadn’t previously planned for.

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Using Omnichannel Contact Center to Drive Customer Satisfaction

InMoment XI

Context Preservation: Throughout the interaction, Sarah’s information and conversation history are seamlessly transferred from the mobile app to the video call, ensuring that she doesn’t need to repeat information and that the context is preserved. Follow-up communications are sent through secure channels, ensuring privacy.

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Your Every Move is Being Watched. Why Aren’t You As Scared As I Am?

Beyond Philosophy

That’s because we do some things in private that we don’t want other people to see. . However, when it comes to privacy, we have very little of it these days. We discussed privacy, or rather our lack of it, on a recent podcast. The Psychology of Privacy. On some level, needing privacy is universal for people.

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Forrester Finds AI Used in Marketing by Two-Thirds of B2B Brands

CSM Magazine

Navigating the Challenges Despite its numerous advantages, AI integration in B2B marketing isn’t devoid of challenges. Data Privacy Concerns : As AI relies heavily on data, ensuring the privacy and security of this data is paramount. B2B marketers must be wary of regulations like GDPR and ensure full compliance.

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