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Prophet’s Top Blog Posts of 2018

Prophet

We help the world’s most beloved brands drive growth by mining consumer insights; developing breakthrough digital strategies and creating relevant brands and experiences. Throughout the year we share insights, ideas and inspiration on our blog: Prophet Thinking.

2018 45
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15 CX Experts Talk about the Future and Challenges of Customer Experience in 2018 [part 1] 

Lumoa

Customer experience has been already a hot topic in business during 2017 and is promising to be even of higher importance in 2018. “CX It’s predicted, that by 2020 customer experience will overtake price and product as the key brand differentiator when making consumer choices. How to overcome those challenges?

2018 141
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10 Key CX Predictions for Success in 2018

Avaya

40% of executives recently polled by Avaya rate their company’s customer experience as “poor” or “average,” and 93% say they’ll be focusing on improving customer experience in 2018. Overall, AI will allow more brands to focus on context and anticipatory engagement at the individual level to hone in on the customer segment of one.

2018 72
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CustomersFirst Now Wins 2018 Innovation Award for Customer Journey Mapping from Aragon Research

Clarivate

Denver, CO, December 6, 2018 – CustomersFirst Now (CFN), a leading provider of Journey Mapping software and Customer Experience consulting services, has been named the winner of the 2018 Aragon Research Innovation Award for Customer Journey Mapping. About CustomersFirst Now.

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15 CX Experts Talk about the Future and Challenges of Customer Experience in 2018 [part 2]

Lumoa

What are, in your opinion, the top challenges in customer experience that companies should be aware of in 2018? Now, luckily for everyone and especially the customers, more and more brands put more and more effort into developing its customer experience. How to overcome those challenges? So, what should we expect in the nearest future?

2018 129
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Four Reasons Why Your B2B CX Strategy for 2018 Needs More Attention

Second to None

If you are interested in submitting a guest post to the Second To None blog, please reach out to danielb@secondtonone.com with your idea. This can be done successfully by using CX tools, like journey mapping, which can be applied on a day-to-day basis for solving the obvious business challenges posed by the B2B CX strategy in 2018.

B2B 63
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Guest Blog: Exceptional Customer Support Is Fresh, Not Canned

ShepHyken

After just one bad customer support experience, trust in a brand is gone forever. Consumer empowerment (social media has consumers publicly sharing stories about buying experiences) is diluting customer loyalty to brands and raises expectations about post-purchase support. User lover blossomed: Moving from fans to brand ambassadors.

Blog 76