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5 Reasons Never to Miss SXSW Interactive

Experience Investigators by 360Connext

I’ve noticed a lot of blogs and articles and general gripes lately about why SXSW Interactive has jumped the shark. It’s fashionable to post emphatically about how there’s no appeal to the massive conference tackling digital and interactive trends each March. We read blogs, follow influencers, attend networking events, yes.

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Crafting Compelling Stories: The Key to Unlocking True Customer Engagement

Beyond Philosophy

Also, since you know that memories are connected, stories give the information you need to remember a lot more connections to other memories. That’s a part of the storytelling that creates emotional connections with a brand. That understanding will help you feel more emotionally connected to the brand. Humor is great.

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The Power of Post Purchase Journeys: How Jabra Unleashed LTV and Customer Engagement

Optimove

This case study unveils how brands can turn direct end-user connections into opportunities for engagement and growth. Jabra’s post-purchase journey strategy highlights the importance of personalized interactions in bridging this gap.

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Confronting Your Customer Engagement Strategy Challenges

Experience Investigators by 360Connext

Customer engagement. I find the operational “challenge” of customer engagement particularly telling. Companies worry that employees don’t engage with customers, or don’t engage properly and effectively. Personal interactions are critical in business.

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Guest Blog: Why Online Reviews Are Important for Customer Engagement

ShepHyken

This week we feature an article by Megan Wenzl about the importance of online reviews to your business and customer engagement. Customer engagement is the communication with customers through a variety of channels to create emotional connections that foster customer loyalty. – Shep Hyken.

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Guest Blog: How to Engage Customers with Your Brand

ShepHyken

This week we feature an article by Dwayne Charrington who writes about how to engage your customers in personalized, meaningful, and relevant ways. Customers, employees, lead generation, or profit. Well, the best answer is customer engagement. No business can survive without engaging its customers.

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Connecting with Customers In The Moment: How These Brands Nailed It

Experience Investigators by 360Connext

Considering who your customers are and what they’re experiencing in the moment can say a lot about how much your organization really cares about them. Think of what even your satisfied customers might exclaim while interacting with your brand. What situational challenges may your customers face from their own viewpoint?