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Creating Fans, Not Just Customers: Metro Bank’s Journey to Customer-Centricity

InMoment XI

They envisioned a landscape where exceptional customer service, inviting environments, and a commitment to personal connections prevailed over the conventional transactional approach. In this blog we break down the key components which remain the driving force behind their banking revolution!

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Stepping Into The Future of Retail With Foot Locker

InMoment XI

At the heart of their success lies a robust customer experience (CX) programme, meticulously designed to elevate every touchpoint of the customer journey. In this blog, we dive into the details of how Foot Locker is revolutionising retail through its CX initiatives.

Retail 260
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Feedbackly + Aiwifi: Turning WiFi networks into powerful feedback touchpoints

Feedbackly

With Feedbackly’s survey capabilities, aiwifi makes their feedback collection offer wider and more comprehensive, allowing aiwifi’s customers to interact with their customers and listen to them across different touchpoints, beyond WiFi access.

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What is a Good NPS Score for SaaS?

SurveySensum

Net Promoter Score (NPS) scores serve a purpose beyond measuring customer satisfaction; they offer cues for upselling and cross-selling opportunities. When customers give high NPS scores, it signifies their satisfaction and loyalty. It also assists in gauging the effectiveness of building strong connections.

NPS 52
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Why an Effortless Experience Isn’t Enough for Customer Loyalty

GetFeedback

Loyalty is influenced by many touchpoints across the journey–service happens to be one of those touchpoints–and one that is far more likely to lead to disloyalty. . Reading this told me that effort is not the only important element of great customer experience; a strong emotional connection to the brand is also key. .

Loyalty 257
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How to Prove the ROI of Your Voice of the Customer (VoC) Program

GetFeedback

Too many companies focus on customer touchpoints. A touchpoint is any interaction that might influence the way your customer feels about your product, brand, or business. There can be dozens—even hundreds—of touchpoints. Unlike a customer touchpoint, a customer journey has a beginning and an end.

ROI 309
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Why Emotional Value Index (EVI®) is the New Rockstar of CX

Feedbackly

Capturing Emotional Connection EVI® is a measure of emotional experience that encapsulates elements that go beyond just satisfaction. You might already be familiar with conventional metrics like C-SAT and NPS. Today, let’s talk about how this game-changing metric helps in improving CX and the customer journey!