Why I Suffered Through A Website Redesign (and You Should, too!)
Beyond Philosophy
JANUARY 16, 2015
Not surprisingly, I discovered the reasons were related to my Customer’s Experience. While there are many specific goals for my user experience, they tended to fall under three main areas: The old site was no longer easy to use. The time had come to for a full teardown of the “old farmhouse” user interface to rebuild.
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