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Unlocking Euro 2024 Betting Success: Insights from the 2022 FIFA World Cup 

Optimove

See the difference control groups make in this guide Download Now Why It Matters Major sporting events, like the 2024 UEFA European Football Championship, allow sportsbook operators to gain new players and reactivate dormant ones. Keep them engaged by highlighting the excitement of the upcoming major sporting events.

2024 59
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Leading Customer Experience as a Team Sport

ClearAction

Leading Customer Experience as a Team Sport Lynn Hunsaker Author Lynn Hunsaker at Super Bowl LVII stadium 2023 Leading customer experience as a team sport is essential because every player in your enterprise helps or hinders customer experience performance. Ironically, this simple truth is not top of mind for most leaders in business.

Sports 71
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Unlocking Player Loyalty: Insights from the 2023 Report of Players’ Preferences in iGaming Marketing 

Optimove

Optimove’s 2023 Report of Players’ Preferences in iGaming Marketing uncovers key insights to boost performance of marketing campaigns, gaming loyalty programs and more. online players, offers valuable insights into players’ trends and preferences. These insights can be leveraged to tailor marketing strategies effectively.

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ICE 2024: The CRM Lightning Talks Are Back in Action

Optimove

Also, stay tuned for more details on how to make the most of National Team match days using real-time communication, along with best practices on how to continue marketing to active players “the day after” as domestic football resumes. Learn more about each topic and why you should attend below.

2024 69
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Defining the Value of Customer Experience: A Guide for Creating CX ROI in A Constantly Changing World

Experience Investigators by 360Connext

Speaking of data…any type of business strategy requires incorporating key data and analysis to get to the insights, improvements, and priorities in a plan. It’s up to CX leaders to clearly communicate about these connections for their organization. Strategic Investments in Customer Experience As we often say, CX is a team sport.

ROI 260
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Create Your CX Charter with These 6 Questions

Experience Investigators by 360Connext

But customer experience is a team sport, so great cross-functional teams also understand how important it is to communicate ongoing success and support the processes and systems required to deliver to the customer throughout their journey. Ideally, the CX Team will review critical CX measurements and insights on a regular basis.

Document 358
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5 Lasting Effects the 2020 Sports Season Cancellations Will Have on Fan Expectations

Maru Group

As nearly every major global sporting event has been canceled or suspended because of the coronavirus, sports fans are having to adapt and find new ways to channel their energy. One thing is clear, when live sports resume, it will bring with it an increasingly tech savvy fan base, eager for inclusion.

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