Tue.Dec 19, 2023

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The Gift of Data: Transforming Customer Engagement with a CDP

Blueshift

The Holiday Season often brings to mind the joy of giving and receiving, but not every gift hits the mark. Have you ever unwrapped a present that left you scratching your head, wondering if the sender really knew you at all? It happens more often than we think. Just like receiving a moldy fruitcake, customers often find themselves on the receiving end of experiences that feel disconnected, impersonal, and downright baffling.

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5 Creative Ways to Use AI for Sentiment Analysis

Lumoa

Have you ever thought about how some businesses manage to analyze thousands of customer reviews and feedback quickly? The secret lies in the capabilities of AI and its proficiency in conducting sentiment analysis. Customer feedback is a precious resource for understanding what’s effective and what needs improvement. However, manually sifting through and evaluating this feedback can be incredibly time-consuming.

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Lessons Learned When Constructing A Seamless Customer Journey

Gainsight

A carefully crafted customer journey is not static. They shift and change with your products, your markets and even your go-to-market strategy. If you’re facing the need to revisit and revamp your customer experience, our discussion with Mai Elizer, Senior Solutions Engineer at Comeet , offered invaluable insights into constructing a predictable and efficient customer journey.

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A Lofty Goal: Earth’s Most Customer-Centric Company

ShepHyken

If I asked 10 people who they thought could be planet Earth’s most customer-centric company, I bet a majority would have the same answer. I’ll share that company’s name at the end of this article. For now, you can guess. Cindy, from my office, had a customer service issue. Here are the steps she took to resolve the problem: She went to the company’s website and clicked on customer support.

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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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6 Email Segmentation Strategies for Higher Conversions 

Optimove

Take your customer segmentation to the next level with our advanced guide Download Now Why it Matters: Having a good email segmentation strategy is instrumental in increasing consumer engagement, ultimately leading to higher conversion rates. It forms the foundation of effective CRM strategies, guiding marketers to deliver precisely targeted, relevant messages to consumers at the right moment to drive desired actions.

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How to Level Up Your Customer Service Game: 4 Ways

CSM Magazine

In today’s competitive landscape, exceptional customer service isn’t just a nice-to-have; it’s a critical differentiator. This guide explores four transformative strategies to elevate your customer service, ensuring your business not only meets but exceeds customer expectations. By embracing these approaches, you’ll not only retain loyal customers but also turn them into advocates for your brand.

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9 Ways to Boost Customer Engagement With Digital Signage Surveys

SurveySensum

Imagine walking into a store and being greeted not just by the usual array of products and promotions but by a vibrant, interactive screen asking for your opinion. It turns out, this isn’t just a novel experience – it’s a highly effective one. Studies have found a staggering 71% of consumers agree that digital signage captures their attention far more than online advertisements.

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SAP Utilities Roadmap 2024 and 2025

SAP Customer Experience

Providing our customers, partners, and stakeholders with timely information on upcoming topics in the utilities industry is extremely important. To facilitate this, we have created a matrix that outlines the relevant topics for the next two years, helping to illustrate these highlights. You can access the detailed information and, if.

2025 78
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12 Examples of Bad Customer Service with Solutions

Helpware

Customers form the core of every business. Even if your product is the best in the world, but your customer support team is not ready to convey its value and great attitude to consumers–all the efforts are meaningless. Bad customer service experiences can significantly damage a company's reputation and success.

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The Verint Experience Index: Retail

Reports of the death of in-store shopping have been greatly exaggerated. This year’s retail survey found that more than 60 percent of consumers start and end their journey by visiting a store. Retail customers value price above everything, but the importance of other factors varies for different brands. In-store shopping is valued highly by grocery and home improvement customers Technology retail customers place less importance on in-store experiences – for them it only ranks sixth Digital exper

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SAP Sales and Service Cloud – 2402 Release Briefing Webcast

SAP Customer Experience

Dear Community, The 2402 release (February 2024) for SAP Sales and Service Cloud is approaching. We will be adding the release webcast-related information and assets here in our community. This will allow you to access the on-demand recording after the live event, short demos if available, slide deck, and also.

Sales 71
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Call Experts Earns 15th CAM-X Award of Excellence!

Call Experts

Call Experts of Charleston, SC has been honored with the exclusive 2023 CAM-X Award of Excellence! The CAM-X Award of Excellence is presented annually by the Canadian Call Management Association ( CAM-X) , the industry’s Trade Association for providers of call center services, including telephone answering and message delivery. Call Experts was presented with the Award recently at the CAM-X 59th Annual Convention and Trade Show in Calgary, AB.

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Process Mapping for Software Development and IT Projects

CSM Magazine

In today’s complex world of technology, software development and IT projects require a systematic approach. To ensure projects run smoothly and deliver the desired results, process mapping can be a game-changer. This tool provides a visual representation of workflows, highlighting every step and potential obstacle, making it easier to understand, analyze, and improve.

Events 52
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Considerations for Your Voice of the Customer Program

Keatext

Learn about the major activities and considerations involved in effectively implementing a VOC program to close the customer feedback loop.

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11 Tips to Drive Learning Content Consumption

Unlock the full potential of your educational initiatives with the 11 Tips to Drive Learning Content Consumption eBook. You’ll uncover: Why measure content consumption rather than (or in addition to) completion rates and member satisfaction? What are some proven tactics to create quality learner content and raise your content consumption rates? Discover the secrets from leading experts in the field, distilled into practical tips that promise to elevate the quality of your educational offerings,

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CX Leaders: What’s on Your Agenda for 2024?

Forrester's Customer Insights

I’m approaching two years in my role here at Forrester, where I serve as a strategic advisor and thought partner to senior customer experience (CX) leaders. As a long-time CX practitioner and enthusiast, it’s been inspiring to be part of the “extended team” across such a diverse set of brands and industries.

2024 31
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The Ultimate Guide to Growth Marketing

Braze

The complete guide to growth marketing, what it means, how it differs from traditional marketing and how you can add these results-driven growth strategies to your business.

Marketing 105
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The 3 Elements of SEO: A Guide to Creating Optimized Content

DemandJump

While there are far more than three paths to content optimization , there are key elements of SEO you should keep in mind.

Marketing 104
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Five of MyCustomer’s most popular podcasts of 2023

MyCustomer

2023 was a major year for the MyCustomer podcast space, having launched MYC'D Up with Tech Leaders [1], providing our listeners with insights from some of

2023 82
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Strategic CX: A Deep Dive into Voice of the Customer Insights for Clarity

Speaker: Nicholas Zeisler, CX Strategist & Fractional CXO

The first step in a successful Customer Experience endeavor (or for that matter, any business proposition) is to find out what’s wrong. If you can’t identify it, you can’t fix it! 💡 That’s where the Voice of the Customer (VoC) comes in. Today, far too many brands do VoC simply because that’s what they think they’re supposed to do; that’s what all their competitors do.

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The top 9 customer success metrics for 2024

ChurnZero

Metrics are the language of business. Metrics are the key to aligning with finance , proving value to your leadership and of course understanding the health of the business. So what metrics are customer success teams tracking as we move into 2024? Net revenue retention (NRR) was the top metric at the end of 2023, according to our annual survey of customer success leaders.

2024 52
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What Is an AI Tool for Content Optimization?

DemandJump

AI tools for content optimization make use of AI’s strengths to boost a page’s organic search traffic. Artificial intelligence is particularly good at automating rote tasks and handling large amounts of raw data, both of which make it a useful content optimization tool —especially for mapping user intent.

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Kommunicate Vs Tidio: A Head-to-Head Comparison for Customer Support

kommunicate

Last Updated on December 19, 2023 Everyone likes the story of David v/s Goliath. Or the movie Rocky Balboa. The small guy taking on the big guns. A company of 180+ v/s a company of 32. A company that was founded a decade ago v/s a company that started in 2019. Yup, we are talking [.] The post Kommunicate Vs Tidio: A Head-to-Head Comparison for Customer Support appeared first on Kommunicate Blog.

2023 52
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What Is a Content Optimization Tool?

DemandJump

Way (way) back in 1996, Bill Gates famously declared that “ content is king.” He didn’t stop there, though, as he commented on the seemingly endless (even then) amount of content on the internet and the importance of creating something that stands out. In fact, he went on to predict that “ there would eventually be an enormous breadth of information, and as such, it would take a high volume of content to stand out.

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10 Questions to Ask Before Buying an LMS

Find your perfect LMS. Choosing the right Learning Management System (LMS) is crucial for your business's success. With so many options available in the market, how do you ensure you make the best choice? This guide is your key to finding the ideal enterprise learning platform for your business. Compiled by industry experts, these questions will help to clarify your needs, prioritize your most essential features, and guide you through the evaluation process.

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Top 10 Proven Strategies to Expand Your Small Business

CSM Magazine

Did you know that all the big businesses you see today began as small ventures? It takes time and effort to grow your business. And looking at the competition in the market, you might also need to invest in digital marketing. According to statistics, around 60% of small businesses rely on digital marketing, whereas 90% use some form of advertising for promotion.

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Example SEO Strategies: A Guide to Simplifying SEO

DemandJump

So, you’re trying to do content optimization and get that huge library of content you’re sitting on to actually rank. You’ve got that SEO checklist the previous marketing director found somewhere, and you’re trying to make heads or tails of what to do. But how can you make sure your content actually ranks? How do you know if that checklist is actually going to help?

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Software AG webMethods: The Farewell Sale

Forrester's Customer Insights

Yesterday, I was surprised to learn that IBM is acquiring webMethods from Software AG (and also StreamSets, but I’ll focus on webMethods here). It surprised me for two reasons. First, private equity firm Silver Lake completed its acquisition of Software AG (previously a publicly traded company) on September 28.

Sales 60
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A year in review: How HappyOrNot launched market firsts in 2023

Happy or Not

Looking back at 2023 and the innovations and developments that HappyOrNot made, the first word that comes to mind is busy, and the next one is unique. The past year has certainly been busy – we released not only one, but two hugely significant and unique developments alongside continuous incremental improvements: 1.Demographics: a market-first innovation in AI-enabled feedback The first, and arguably most significant new capability we launched in 2023 was Demographics.

2023 36
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The Open CCaaS Advantage Report

Over the next 12 months, what do you think will have the biggest impact on your CX automation efforts? When asked the same question, only 10% of CX leaders surveyed by Verint chose telephony. It’s no longer the engagement channel leading CCaaS conversations. The customer engagement challenges facing organizations have changed – so a new approach is needed.