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Top 20 Books Every Customer Experience Professional Needs to Read Now

Chattermill

Zappos founder Tony Hsieh’s book is essential reading for all customer experience professionals. in 2000 to over $1 billion in 2008 by focusing relentlessly on customer success. Pennington doesn’t dive into things like cross-channel alignment or journey mapping. Made in America by Sam Walton.

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Comprehensive Guide to Lead Generation

Magellan Solutions

According to blogs, these are the identified average cost per lead by industry and generation channel: Average Cost per Lead by Industry. Average Cost per Lead by Lead Generation Channel. Lead Generation Channel. Ideally, the software should be able to work with your customer relationship management (CRM) system.

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46 Customer Experience Pros Share the Biggest Mistakes Companies Make in Evaluating and Purchasing Customer Experience Software

Bold360

CX software aids companies in offering more personalized experiences and more accessible customer service through self-service functionality and rich support portals that grow and evolve with the business to adapt readily to customers’ needs, helps to reduce lengthy wait times when customers contact call centers, and much more.