What Are Customer Touchpoints?

GetFeedback

Identify customer touchpoints, map out a complete customer journey, and optimize the customer experience. Guides

Benefits of Customer Experience

Zonka Feedback

Customer Experience is a determining factor to the sustained growth of any business. A remarkable customer experience encourages brand advocacy, promotes customer loyalty, retains customers, improves customer acquisition rate, and reduces churn.

2021 77
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How Insight Communities Improve Customer Experience

Alida

Customer communities help companies build relationships with customers, listen to their needs, and gather valuable customer insights. When multiple customers feel that they are a part of something bigger, your organization becomes a force to be reckoned with.

2021 198

CX Day 2021: A Reflection on My Customer Experience Journey

BlueOcean

Clients of all types turn to our company to make sure their customers receive a high level of service excellence. But as some of you may already know, pursuing customer experience mastery can sometimes mean aiming at a moving target. Customers were furious.

2021 156

Optimizing Your Customer Journey In 2021

You know it’s important to optimize your customer journey, but you’re not sure which part of that journey to focus on. Customer interactions across multiple touchpoints mean it can be tricky to isolate a specific part that’s going to deliver the best results for you - and your customers. Creating a strong customer experience is now one of the most important priorities businesses focus on. Don’t be left behind. Time to take a customer first approach & start looking at strategies you can implement to optimize your customer journey. Download the guide today!

How L&Q improves customer experience by listening to diverse voices

Alida

Since everyone can, in an instant, compare companies on all things related to the customer experience , delivery time, customer service, return policies, and even branding are included in the decision process. Customer Experience

2021 200

Customer Experience Management

Zonka Feedback

A growth-oriented business always keeps its customers at the heart of the business. They are always in tune with the customers’ needs by listening to their feedback and suggestions. Customer Experience

Customer Experience Indexes: Modern Thinking

ClearAction

Customer Experience Indexes: Modern Thinking Lynn Hunsaker. Why are customer experience indexes powerful? An index is like an executive summary of your voice of the customer research. Each index conveys value as seen by your company or by your customers.

Customer Experience for Insurance Providers Requires a Human Touch

Alida

Eighty-five percent of insurers are deploying customer experience (CX) initiatives throughout the customer journey, according to an IBM study. They aren’t sufficiently demonstrating that they understand their customers. Customer Experience

4 “Global Gurus” Share Their Advice for Customer Experience Leaders

Customer Bliss

Global Gurus’ list for World’s Top 30 Customer Service Professionals for 2021 came out recently, and I wanted to use it as an opportunity to highlight some of my friends and colleagues who are not only on the list, but who have shared their wisdom on my podcast. (And,

2021 220

Times are Changing: How The Grommet uses Turnkey CX & Analytics Solutions to Stay on Top

Speaker: Chatdesk, Delighted, and The Grommet

More than ever, the insights you gather from customer feedback are vital to running your business. Just ask The Grommet, an online marketplace for makers and small businesses that uses Delighted + Chatdesk to easily capture, analyze, and act on customer feedback. What you'll learn: How to use Delighted to collect customer feedback and monitor the customer experience; How to save time on reporting by using the free Chatdesk dashboard to analyze Delighted surveys alongside email, social, and more; How to drive impact by identifying actions for cross-functional teams, such as Marketing and Fulfillment, and closing the loop with your customer's. Authors: Elise Luc, Ellie Peterson, and Jorge M. Pimentel

How Employee Engagement Helps Drive Customer Experience

Alida

An engaged workforce is the key to a better customer experience (CX). Plus, you’ll likely see 10% higher customer satisfaction metrics. Customer Experience Employee Experience Brand Experience

2021 130

4 Ways To Avoid a Disjointed Customer Journey

Interactions

Think back to a bad customer experience that you’ve had. Whatever your story, there’s probably a common underlying theme: a disjointed customer journey. And if you’re thinking, what does a disjointed customer journey have to do with a rude agent? Customer Experience

What the Subscription Economy Teaches Us About Kick-Ass Customer Experience

BlueOcean

And it’s one that undeniably impacts our perception of the customer experience. Exploring Customer Care in the Subscription Economy. And consistency is a core pillar of the best customer service. And they want every single customer care interaction to reflect that.

2021 156

The Personality Of Customer Experience

CX Accelerator

When it comes to Customer Experience (CX) work, it takes a very special type of person to be successful. a global community of Customer Experience professionals, where do we tend to excel, and where do we have critical gaps? The bottom line is that Customer Experience Management as a practice is struggling to demonstrate ROI. There is no doubt that Customer Experience work requires charismatic social skills to be successful.

2019 292

Negative Reviews & Online Feedback Happens - But Where Do You Go From Here?

Speaker: Adam Dorfman, Head of Product Growth at Reputation and Jeremy Shubitz, Director of Marketing at Bosley

Responding to online negative feedback can be challenging. What should you say? What should you not say? Should you even respond? In today's, your customers will be not only your biggest advocates but also your biggest critics. However, negative feedback can offer actionable insights to build a stronger product and customer experience.

2020 Customer Experience: 20 Wishes

ClearAction

2020 Customer Experience: 20 Wishes Lynn Hunsaker. 2020 customer experience management is at a turning point. Forces on customers and business may otherwise make some turns that leave you behind. Customer experience is defined by customers.

2020 101

What’s Everyone Talking About in Customer Experience Today?

BlueOcean

Customer experience is pretty much the hottest topic in the contact center and customer care space these days. Where Are Businesses Spending Money on Customer Experience? Read more > The Amazonizing of Customer Experience.

2021 156

Customer Experience ROI: A Framework for Measuring CX Success

Alida

Honoring the principle “customers as assets” connects volume and value to customer experience ROI and growth. Customer Experience

ROI 130

What is Customer Experience Management?

GetFeedback

How CXM helps increase customer satisfaction, loyalty, and brand advocacy while cutting costs. Guides

Creating Exceptional Experiences in a New Digital World

With more and more customer journeys and interactions shifting to digital channels, the digital experience is becoming the key differentiator for brands competing in today’s experience economy. In this paper, we consider four areas to explore as you adjust to compete in this new digital era, so you can set your sights on delivering customer experiences beyond the new normal, and for the new exceptional.

Building a Successful Customer Experience Strategy

GetFeedback

Companies frequently designate customer experience (CX) as the most exciting opportunity for their business, according to the Digital Marketing Trends Report. Successful customer experience strategies will lead to greater customer satisfaction, higher revenue, and diminished customer churn. Indeed, American Express research shows that a better experience is worth a higher cost for 60% of customers. What is customer experience (CX)?

2019 264

How to provide an effortless customer experience

TechSee

You hunt for the customer service number in the user guide to see if they can help, wait on hold for 22 minutes and then have the Tier-1 support agent walk you through a series of steps that you’ve just finished trying yourself based on the troubleshooting instructions. You call the customer service number printed clearly on the DVD cover, and your IVR-directed call is picked up by Tier 1 support in less than two minutes. Customer effort matters.

2019 158

Looking Ahead: the State of Customer Experience

Customer Bliss

In lieu of alieu of a regular Daily Dose video, I want to share with you an excerpt from an interview I did last year with my good friend Laura Ortman—chief customer officer of Equinix —in which we discussed a wide range of topics including the future of customer experience, our role as customer experience leaders, and the experiences of women in leadership. . What’s the State of Customer Experience?

2019 215

21 Tips for 2021 Customer Experience Excellence

ClearAction

21 Tips for 2021 Customer Experience Excellence Lynn Hunsaker. Customer experience excellence is certainly defined a bit differently now, compared to years past. How can leaders wrap their heads around these overwhelming mandates for customer experience excellence?

2021 72

Drive Employee and Customer Satisfaction with SLAs

Speaker: John Goodman, Vice Chairman, CCMC, Customer Care Measurement & Consulting

Let's start making tech serve us rather than be a substitute for us. Let's empower our employees and give them the tools and strategies that will make even the angriest customer a loyal customer. Join John Goodman, Vice Chairman of Customer Care Measurement and Consulting and author of Customer Experience 3.0, and master customer rage for an insightful webinar on Wednesday, September 23, 2020.

Guest Post: 6 Best Business Management Tips While Investing in Customer Experience

Shep Hyken

He shares six ways companies and their brands can deliver an exceptional customer experience. Companies and their brands are no longer built through advertising but through experiences, and these experiences are customer-driven.? . Know Your Customer Avatar.

2021 85

Guest Post: Customer Experience: Expectation vs. Reality

Shep Hyken

She writes about what customers expect from companies in 2021 and what they actually get. Customers want their concerns resolved swiftly, without having to wait in line or being handed from one executive to another. . Reality: Customer Service generally feels like sales. .

2021 69

Are Your Research Activities Hurting the Customer Experience?

Alida

It shouldn’t be a surprise that customer experience (CX) is now a focus for many companies. Customer ExperienceAccording to Forrester, a small improvement in CX translates to millions of dollars in additional revenue per year.

2021 130

CX maturity playbook: Customer experience strategy

GetFeedback

Actionable insight to uplevel your customer experience strategy approach. Tools

2021 195

The Customer Continuum - Making Customer Journeys That Think Like We Do

Speaker: Jared Johnson, Director of Product Strategy, Kin + Carta

Customer journey maps have long been thought of in linear terms: the customer begins clicking on an ad, is taken to the website, browses, and purchases. The trouble is, we're creating linear maps for customers who think in a messy loop. It's time to make a CX that thinks like the customer--It's time to make a customer continuum. This, along with the emerging societal norms and behaviors caused by the pandemic, means that we're long overdue for a CX overhaul. Join Jared Johnson, Sr. Principal Strategist of Kin+Carta, and learn how to modernize your customer experience.

Looking to improve customer experience? Sell more!

Customer Enthusiast

Last week, I received a report from a colleague, John Goodman, Vice Chairman of Customer Care Measurement & Consulting (CCMC) that was based on a 2021 Customer Delight Study conducted by CCMC.

2021 58

What Is Customer Experience?

Experience Investigators by 360Connext

2020 143

Building a Customer Experience (CX) Strategy

CX Accelerator

More and more companies are realizing the importance of formalizing and strategizing the customer experience. However, many are unsure where to start, which leads to a common question, “How do you build a customer experience strategy?” Step One: Stop & Understand Current State Be it a new or seasoned company, before creating a CX strategy to improve your customer’s experience, first create a baseline by understanding your current state.

2019 220

Customer Experience Is… What, Exactly?

Experience Investigators by 360Connext

What is customer experience? According to Wikipedia, it’s this: Customer experience ( CX ) is the sum of all experiences a customer has with a supplier of goods and/or services, over the duration of their relationship with that supplier. It can also be used to mean an individual experience over one transaction; the distinction is usually clear in context. Unhappy customers will harm your brand. Customer Journey Mapping.

2015 204

Using Customer Reviews, Advocacy, and Referrals in Your Journey Map

Speaker: Jeremy Boudinet, Marketing Manager, Nextiva

Customer reviews and referrals are invaluable assets to a company--with them, you can build a worthy reputation, attract new customers, and improve your CX. But if you have to beg a customer to give a review or referral, you're doing it wrong. Making a customer want to advocate for your brand takes passion, personalization, and gratitude: all things that can be gracefully elicited throughout the customer journey map. The best customer experiences go beyond the sale. Join Jeremy Boudinet, Marketing Manager of Nextiva, and learn the tools for getting that glowing review.