What Are Customer Touchpoints?
GetFeedback
JANUARY 19, 2021
Identify customer touchpoints, map out a complete customer journey, and optimize the customer experience. Guides
Customer Experience Related Topics 
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Customer Experience 101: Types of Surveys
InMoment XI
APRIL 26, 2022
Surveys are also direct insight into your customers and information about how they feel about your company, products, and services. How did your customers perceive your most recent product launch? Surveying can reach many customers in many locations or with many limitations.
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How Targeted Surveys Help Improve Your Customer Experience (CX)
InMoment XI
MARCH 4, 2022
One tool is practically synonymous with the customer experience (CX) industry: surveys. Sending out a targeted survey is the first step to improving customer experiences, employee experiences, and even the bottom line. How do we want to improve their experience?”
Digital Customer Experience: The Value of “Slamming” Your Assumptions
InMoment XI
DECEMBER 27, 2021
In the world of experience (especially when we’re talking about digital customer experience), we’re constantly making predictions or hypotheses about what the customer is expecting from their experience.
How to Make Every Survey a Top Customer Experience!
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We’ve all had surveys that we’d rather forget, but surveys are a critical element of your overall customer experience. Download this eBook and get the four key elements of a brand-building survey program. Use these tenets to help your surveys deepen your customer’s relationship with your brand.
The Cost of Deprioritising Customer Experience During Tough Times
InMoment XI
JANUARY 27, 2022
It’s no secret that the Head Of Operations and the Head Of Customer Experience often have differing priorities. This happens because each party, due to their experience, sees the business through a different lens. Balancing Operations and Customer Experience: A Case Study.
How to Humanize Customer Experience & Drive Meaningful Customer Relationships
InMoment XI
SEPTEMBER 21, 2021
There’s a problem with how many businesses view customer experience (CX) data: human beings cannot (and should not) be distilled down to numbers. You can speculate about numbers, but they don’t reveal the exact, organic reason why customers feel one way or another.
How to provide more personalized customer experiences
GetFeedback
JANUARY 31, 2022
Insights and steps on how to deliver a better personalized customer experience based on key findings from The GetFeedback 2022 State of CX Report.
3 Things You Can Do Right Now to Create More Inclusive Employee & Customer Experiences
InMoment XI
APRIL 26, 2022
It’s important for brands to create diverse and inclusive customer experiences (CX) and employee experiences (EX)—not ‘just’ because being more inclusive is the right thing to do, but also because organizations have a lot to gain from accommodating greater diversity in every experience they create.
How Insight Communities Improve Customer Experience
Alida
AUGUST 6, 2021
Customer communities help companies build relationships with customers, listen to their needs, and gather valuable customer insights. When multiple customers feel that they are a part of something bigger, your organization becomes a force to be reckoned with.
Create a Team of CX Heroes on Your Frontline: Transform Your Company’s Culture!
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Employees often fail to understand that Customer Experience is more than a number. Learn a comprehensive 7-point strategy to incorporate CX, especially VOC feedback, into your company’s DNA to drive real impact!
The Employee & Customer Experience Improvement Framework You Need in 2022
InMoment XI
DECEMBER 23, 2021
Every holiday season, we at team InMoment like to look back and reflect on what we’ve learned about employee and customer Experience Improvement, and then put those top learnings into a “cheat sheet” of sorts for our readers.
Boosting Customer Experience by Understanding Your Audience: The Expert Guide
Alida
APRIL 12, 2022
86% of customers are willing to pay more for a better customer experience. Given that, it's not surprising that two-thirds of businesses compete primarily on the customer experience they are able to provide. Customer Experience
The Difference Between Customer Interactions and Customer Experiences
InMoment XI
OCTOBER 21, 2021
Recently, a client asked me what we at InMoment thought defines a “customer interaction,” as there had been some debate on the subject within his team. What Is a Customer Interaction? What Is a Customer Experience?
How to Supercharge Your Customer Feedback Strategies with Messaging
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When customers communicate with companies, they choose the channel for quickest response, even if it’s not their preferred channel. Read about this disconnect, the preference for human-assisted channels, and how messaging improves customer experience.
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Customer Experience Indexes: Modern Thinking
ClearAction
AUGUST 19, 2020
Customer Experience Indexes: Modern Thinking Lynn Hunsaker. Why are customer experience indexes powerful? An index is like an executive summary of your voice of the customer research. Each index conveys value as seen by your company or by your customers.
Benefits of Customer Experience
Zonka Feedback
OCTOBER 11, 2021
Customer Experience is a determining factor to the sustained growth of any business. A remarkable customer experience encourages brand advocacy, promotes customer loyalty, retains customers, improves customer acquisition rate, and reduces churn.
How L&Q improves customer experience by listening to diverse voices
Alida
JULY 29, 2021
Since everyone can, in an instant, compare companies on all things related to the customer experience , delivery time, customer service, return policies, and even branding are included in the decision process. Customer Experience
Three Steps You Should Take Before You Send a Customer Experience Survey
InMoment XI
FEBRUARY 1, 2022
Customer experience surveys have served us well when it comes to collecting customer feedback data. When we have questions about the experience, there’s no better way to get answers than asking our customers directly, right? Retain existing customers?
Should Loyalty Metrics Be Reassessed Post-Pandemic?
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Two years later, CX pros wonder how the pandemic has changed customer expectations, and how their CX measurements should accommodate these changes. To find the answers we analyzed VOC data from a variety of industries. Download this eBook and learn what we discovered!
International Women’s Day: 8 Tips for Women in Customer Experience Looking to Build Their Career
InMoment XI
MARCH 6, 2022
To mark the day, we asked some of our women in customer experience (CX) for the best career advice they’d like to share with our readers. We asked our female CX leaders, “What advice do you have for female professionals starting their career in customer experience?”
4 “Global Gurus” Share Their Advice for Customer Experience Leaders
Customer Bliss
APRIL 23, 2021
Global Gurus’ list for World’s Top 30 Customer Service Professionals for 2021 came out recently, and I wanted to use it as an opportunity to highlight some of my friends and colleagues who are not only on the list, but who have shared their wisdom on my podcast. (And,
The Personality Of Customer Experience
CX Accelerator
MARCH 14, 2019
When it comes to Customer Experience (CX) work, it takes a very special type of person to be successful. a global community of Customer Experience professionals, where do we tend to excel, and where do we have critical gaps? The bottom line is that Customer Experience Management as a practice is struggling to demonstrate ROI. There is no doubt that Customer Experience work requires charismatic social skills to be successful.
What the Supply Chain Crisis Means for Your Customer Experience
InMoment XI
NOVEMBER 18, 2021
The ongoing global supply chain woes have created massive headaches for both customers and the brands that serve them. Today’s discussion covers three factors brands should be aware of as they consider supply chain issues within the context of customer experience (CX).
Times are Changing: How The Grommet uses Turnkey CX & Analytics Solutions to Stay on Top
Speaker: Chatdesk, Delighted, and The Grommet
More than ever, the insights you gather from customer feedback are vital to running your business. Just ask The Grommet, an online marketplace for makers and small businesses that uses Delighted + Chatdesk to easily capture, analyze, and act on customer feedback. What you'll learn: How to use Delighted to collect customer feedback and monitor the customer experience; How to save time on reporting by using the free Chatdesk dashboard to analyze Delighted surveys alongside email, social, and more; How to drive impact by identifying actions for cross-functional teams, such as Marketing and Fulfillment, and closing the loop with your customer's. Authors: Elise Luc, Ellie Peterson, and Jorge M. Pimentel
2020 Customer Experience: 20 Wishes
ClearAction
JANUARY 20, 2020
2020 Customer Experience: 20 Wishes Lynn Hunsaker. 2020 customer experience management is at a turning point. Forces on customers and business may otherwise make some turns that leave you behind. Customer experience is defined by customers.
3 Employee and Customer Experience Trends for Banks, Wealth Advisors, and Credit Unions in 2022
InMoment XI
APRIL 5, 2022
What is the future for employee and customer experience trends in banks, wealth advisory firms, and credit unions? When you have both customer and employee perspectives, it’s easier to rethink the workplace and how one experience affects the other.
Customer Experience for Insurance Providers Requires a Human Touch
Alida
JULY 22, 2021
Eighty-five percent of insurers are deploying customer experience (CX) initiatives throughout the customer journey, according to an IBM study. They aren’t sufficiently demonstrating that they understand their customers. Customer Experience
What’s On Your Customer Experience Governance Checklist? Three Must-Haves
InMoment XI
FEBRUARY 8, 2022
The term “ customer experience (CX) program ” refers to an immensely broad concept. But at the same time, a “customer experience program” encompasses countless daily actions and processes. Now a Customer Experience governance checklist isn’t a static one.
The Ultimate Guide to CX QA Scorecards
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Scorecards are the foundation of your QA program––and understanding your customer experience. Whether you're building one from scratch or rethinking your existing scorecards, this guide is here to provide insights into everything you need to know.
How Employee Engagement Helps Drive Customer Experience
Alida
JUNE 14, 2021
An engaged workforce is the key to a better customer experience (CX). Plus, you’ll likely see 10% higher customer satisfaction metrics. Customer Experience Employee Experience Brand Experience
A Winning Combination: Unstructured & Structured Data Analytics in Today’s Customer Experience Environment
InMoment XI
OCTOBER 19, 2021
Over the last few weeks, there have been several announcements from large tech players in the world of VoC (voice of customer) and CX (customer experience). In fact, almost every company sent surveys, to an extent that customers got rather fed up with it. customer effort).
What Is the First Step in a Customer Experience Transformation Roadmap?
InMoment XI
NOVEMBER 9, 2021
Every brand—across industries and around the globe—has a unique opportunity to overhaul outdated ways of managing customer experiences, and move toward actually improving experiences for customers and employees.
Breaking Silos and Harnessing Data to Improve Customer Experiences
Doing CX Right
MAY 15, 2022
Celia Fleischaker, CMO at Verint, explains how to elevate relationships and customer engagement across channels from marketing, and sales to customer service and support by breaking silos and improving inefficiencies. Podcast Celia Fleischaker Customer Experience data silos Verint
Negative Reviews & Online Feedback Happens - But Where Do You Go From Here?
Speaker: Adam Dorfman, Head of Product Growth at Reputation and Jeremy Shubitz, Director of Marketing at Bosley
Responding to online negative feedback can be challenging. What should you say? What should you not say? Should you even respond? In today's, your customers will be not only your biggest advocates but also your biggest critics. However, negative feedback can offer actionable insights to build a stronger product and customer experience.
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