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Securing Brand Loyalty In The Third Wave Of CX

InMoment XI

Maintaining customer loyalty has become increasingly challenging in today’s digital-first environment. In a recent podcast featuring Simon Fraser, VP Insights and Consultancy at InMoment, and Stanford Swinton, key strategies to secure brand loyalty amidst the evolving landscape of customer experience (CX) were discussed.

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The Importance of Employee Loyalty in the Workplace

InMoment XI

We all know that employee loyalty is important , but oftentimes we forget how employee loyalty is connected with customer loyalty and how loyal employees contribute to the success of the entire business. Profit and growth are stimulated primarily by customer loyalty. Loyalty is a direct result of customer satisfaction.

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The Psychology Behind Customer Retention and Loyalty

Experience Investigators by 360Connext

That’s why the most successful companies prioritize customer retention and loyalty alongside acquisition. Retention is a smart investment for your budget that can cement your customer loyalty and boost their lifetime value. But now comes the big question: What does it take for customer experience teams to build loyalty and retention?

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How to Build Customer Trust and Loyalty

InMoment XI

Many companies underestimate the value of customer trust and loyalty when it comes to driving higher revenue growth. It’s clear that executives need to put customer loyalty at the center of their company’s values, but how do you actually go about doing building customer trust and loyalty? Let’s jump right in!

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3 Ways Brick-and-Mortar Retailers Can Improve Customer Experience

Our recent survey of over 2,000 US consumers found that retailers that can drive a seamless, omnichannel customer experience (CX) – across physical and digital channels – have huge benefits for brand relevance, profitability, and customer loyalty. Now the question is: how to get CX right?

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True Customer Loyalty Starts with The Basics: Which Of These Are You Missing?

InMoment XI

But what are executives really doing to encourage customer loyalty? Most businesses will point to their customer care training or customer relationship management (CRM) system and count on these tools to build loyalty. They might make an impact, but creating customer loyalty is something that must be the center of the company.

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Unlocking Customer Loyalty in the Insurance Industry: NPS Insights

InMoment XI

Derek Eccleston, Director, XI Insights and Consultancy at InMoment Paul Smith, Global Marketing Director at NPSx by Bain & Company In the ever-evolving landscape of the UK insurance sector, understanding the pulse of customer perception and loyalty is paramount. In this blog, we will delve specifically into the UK insurance industry.

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Should Loyalty Metrics be Reassessed Post-Pandemic? And What About NPS?

Do loyalty metrics need to be reassessed? CX pros are examining the impact the pandemic has had on customer expectations and how they might need to modify their CX measurement programs. They wonder: Does Net Promoter Score® (NPS) still have the same predictive power. Have the drivers of customer experience changed?

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The Ultimate CX Solution: Combining Software + Service

Companies are increasingly investing in CX services to optimize customer satisfaction, drive customer loyalty, and ultimately, enhance their bottom line. In today's competitive business landscape, customer experience (CX) has emerged as a critical differentiator.

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How to Design Your VOC Program for CX Success

As a result, new landscapes are creating new, intelligent ways for you to proactively engage with customers to create loyalty and value. With an increasing dependency on all things digital, customer behavior is changing faster than ever. How to guide your customers with customer journey orchestration.

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Make Your Customer Experience As Great As Your Products

The result: they achieved a 24-point boost in customer loyalty in just 12 months. Inability to parse out high-value accounts and prioritize action accordingly. But Fastly made the switch to Concentrix. Read about Fastly’s success by downloading today.

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Should Loyalty Metrics Be Reassessed Post-Pandemic?

Do loyalty metrics need to be reassessed? Two years later, CX pros are still curious about the impact the pandemic has had on customer expectations and how to modify their CX measurement programs accordingly. Common questions include: Does Net Promoter Score® (NPS) still have the same predictive power?

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Who’s Your Customer? How Understanding Your Customer Improves Brand Experience and Loyalty

Speaker: Hope Neiman, Chief Marketing Officer of Tillster

However, another under-the-radar resource can be utilized to create a similar degree of connection and drive the same kind of customer loyalty: Digital ordering platforms. More than ever, restaurants are taking advantage of modern platforms available for consumer engagement - most notably, social media.

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Forget CX: Measure "Ease of Doing Business" Instead

Speaker: Curtis Bingham, CEO, Chief Customer Officer Council

NPS and Loyalty are the new shiny. But our research indicates customer loyalty is simply the wrong thing to be measuring. It is hard to correlate loyalty metrics with business results. And even more important, "Ease of Doing Business", or customer effort, is a gating factor, preventing loyalty gains.

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Busy Season? Keep Customers Satisfied with Great Support

A great customer experience drives customer loyalty. Learn how to keep your customers happy this holiday season by helping them through their channel of choice with seasonal support experts.