GetFeedback

JANUARY 13, 2021

20 essential customer loyalty survey questions and surveying best practices. Guides

2021 270

2021 Loyalty Customers 270

ShepHyken

NOVEMBER 18, 2020

If you have been following my work, you may remember something I refer to as The Loyalty Question. Most people think customer loyalty is about a lifetime. As you ask yourself the loyalty question, think about the next time every time. So, The Loyalty Question 2.0

Loyalty 89

Loyalty 2020 2018 Books 89

GetFeedback

FEBRUARY 2, 2020

5 easy ways you can increase loyalty, boost engagement and optimize your customer experience program. Articles

Loyalty 195

Loyalty 2020 Engagement Customer Experience 195

Lenati

MARCH 31, 2021

The post Loyalty in digital banking: A generational approach appeared first on PK. Articles Banking, Financial Services, and Insurance Improve Customer Loyalty Strategy and Design Brand Loyalty Customer Loyalty Loyalty

2021 52

2021 Banking Loyalty Marketing 52

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A great customer experience drives customer loyalty. Learn how to keep your customers happy this holiday season by helping them through their channel of choice with seasonal support experts.

Customer Experience

SurveyGizmo

FEBRUARY 4, 2021

Loyalty and retention are not the same, but they are definitely related. If loyalty and retention are not the same, how they are inextricably connected? Customer loyalty is about the emotional relationship a customer has with a brand.

2021 67

2021 Loyalty Net Promoter Score Airlines 67

GetFeedback

SEPTEMBER 18, 2019

Prior to this, we had all read the book, “ The Effortless Experience: Conquering the New Battleground for Customer Loyalty ,” and one question came out of it: Is effortless really enough? . From the title of this article, it shouldn’t be a spoiler if I tell you now that we decided effortless experience is not all that matters when it comes to cultivating customer loyalty. . Rather, customer loyalty depends on how easy you make it for your customers to do business with you.

Loyalty 221

Loyalty 2019 Touchpoint Books 221

Lenati

MAY 12, 2020

Those brands who invest in their mobile technology and focus on the digital consumer experience differentiate themselves in the marketplace and endear themselves to their consumers – especially their loyalty members. Its loyalty-building aspects don’t end there, though.

Loyalty 52

Loyalty Apparel 2020 2019 52

Lenati

FEBRUARY 18, 2021

The metrics that matter in the customer journey How do you quantify emotional loyalty? I recently moderated a live panel of PK loyalty and analytics experts to answer that question. […]. The post Live panel recap: Loyalty analytics appeared first on PK.

2021 52

2021 Loyalty Metrics Customer Journey 52

ShepHyken

APRIL 18, 2018

Lately, I’ve been asked about loyalty programs. Any company can create a loyalty program. But, there is some confusion around what exactly a loyalty program is. A Wikipedia definition of a loyalty program summed it up well: Loyalty programs are structured marketing strategies designed by merchants to encourage customers to continue to shop at or use the services of businesses associated with each program. Is one type of loyalty program better than the other?

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Loyalty Programs Loyalty 2018 Airlines 76

Speaker: Adrian Speyer, Head of Community for Vanilla

Communicating in your native language is very powerful and can make customers feel welcome and heard. However, creating multilingual communities online is not just important - it’s complicated. Successfully supporting customers in their own language goes much further than just translation; there are many things to consider. Join us on March 9th, 2021 at 12:00 PM ET, as Adrian Speyer, Head of Community for Vanilla, shares his years of experience in creating and working with companies looking to create global communities. He will unveil his secrets for your success and the things to watch out for when you decide to dip your toes into creating multilingual communities.

2021

GetFeedback

NOVEMBER 19, 2018

Although there are newer versions of the conversion funnel that track the Retention stage at the end, there’s an even better method of measuring and maintaining customer retention: the loyalty loop. Unlike the classic funnel that reflects a time when consumers were less connected to businesses and to each other, the loyalty loop acknowledges the impact that technology and social media have had on most consumers. How the loyalty loop works. Measure customer loyalty with NPS.

Loyalty 197

Loyalty 2018 Net Promoter Score NPS 197

Lenati

OCTOBER 29, 2020

Achieving consumer loyalty on-demand was difficult even before the pandemic hit, but now many brands need to get creative about how they retain customers. The post Webinar recap: Loyalty on-demand appeared first on PK. Articles Improve Customer Loyalty Strategy and Design Brand Loyalty consumer loyalty Customer Loyalty Strategy Loyalty Streaming

Loyalty 46

Loyalty Webinar 2020 Consumers 46

Lenati

MARCH 8, 2021

The post Loyalty in tech: How customer communities drive long-term engagement appeared first on PK. Articles Improve Customer Loyalty Strategy and Design Technology and Software Brand Loyalty communities

2021 63

2021 Loyalty Engagement Consumers 63

Customer Bliss

MARCH 5, 2019

In my Daily Dose video series, I explore the topics that chief customer officers must grapple with on a daily basis. Join me as I discuss what I’ve learned over the course of my 35-year career, so that you can more effectively do the work that needs to be done. Today’s video is an excerpt from my online course , inspired by my book, Would You Do That To Your Mother? Click here to learn more about the course and enroll. . The following is a lightly edited transcript of the video below.

Innovation 179

Innovation Loyalty 2019 Hospitality 179

Advertiser: TTEC

Consumers may want contactless and convenient shopping experiences, but they value immediate, receptive service more. Successful retailers use messaging and chatbots to respond to and interact with customers in real-time to maintain loyalty and trust.

Retail

Marley Wagner

SEPTEMBER 14, 2020

Loyalty 141

Loyalty 2020 141

The DiJulius Group

APRIL 15, 2020

The post 6 Ways To Capitalize On Customer Loyalty appeared first on The DiJulius Group. Service Aptitude State Of Service customers loyalty quarantineNow is the time to take your customer experience to a completely different level.

Loyalty 92

Loyalty 2020 Article Customer Experience 92

GetFeedback

FEBRUARY 17, 2020

This question is the most basic NPS question and it can yield powerful insights about customer loyalty at key stages of the customer journey. NPS is a key indicator of customer loyalty. The post Measure Customer Loyalty With NPS in Salesforce appeared first on GetFeedback Blog.

NPS 195

NPS Measurement Loyalty Net Promoter Score 195

Experience Investigators by 360Connext

SEPTEMBER 25, 2014

Check out these simple ways to increase customer loyalty. Randomly rewarding customers with small surprises can go a long way towards loyalty. Loyalty is not about punch cards. The evaluations always lead to improvements which then lead to results like increased online conversions or loyalty. More Posts - Website Follow Me: The post 3 Inspired Ways to Increase Customer Loyalty appeared first on Customer Experience Consulting.

2014 215

2014 Loyalty Banking Social Media 215

Speaker: Laura Sikorski, Contact Center Consultant

Join us for an insightful webinar with Laura Sikorski where she will provide guidance on how to be sure your organization is reacting to the new digital-savvy customer. Our new world is multi-channel, omnichannel, cross-channel, and even channel-agnostic.

Multi-Channel

Lenati

JANUARY 12, 2021

As customers have increasingly gone digital during the COVID-19 pandemic, loyalty has gained prominence as a powerful strategy to increase stickiness, grow revenue, and deepen relationships with customers. Loyalty stands […].

2021 65

2021 Loyalty Consumers Retail 65

eglobalis

NOVEMBER 7, 2020

Customer Transformation: Loyalty & Sentiment Are Your Challenges Ahead , People-centric enterprises will certainly have an advantage – not just today, but also down the road – when it comes to the memories they instilled in employees and customers during the COVID-19 pandemic. The post Customer Transformation: Loyalty & Sentiment Are Your Challenges Ahead appeared first on Eglobalis.

Loyalty 82

Loyalty 2020 Customer Relationships Customers 82

Lenati

DECEMBER 16, 2020

The PK Integrated Loyalty Solutions team was recently included in Forrester’s Now Tech: Loyalty Marketing, Q4 2020 report. Our recognition as a mid-size loyalty service vendor with global reach and […].

Loyalty 52

Loyalty 2020 Marketing Article 52

MaritzCX

OCTOBER 28, 2015

Given the lengthy purchase cycle for new cars and the intense competitiveness of the market, car dealers have a special challenge in creating loyal customers. Is it worth it? A linkage study funded by MaritzCX “showed them the money.” While all businesses would likely agree they want customers to leave happy, it can be challenging. View Article

2015 351

2015 Loyalty Article Marketing 351

Speaker: Dennis Snow, President, Snow & Associates

Too often, organizations and their CX experts only look at the company's relationship with the customer to look for improvement. While it's essential to creating the perfect customer journey, it's only one aspect. It's time to look within: your employees' relationships with each other, and with the company. This webinar will provide you with strategic tools that can be used to raise the bar of service throughout your organization.

Customer Journey

Lenati

FEBRUARY 17, 2021

When we think of bank customer loyalty, we think of rewards programs. The post Five bank customer loyalty strategies to avoid appeared first on PK. Articles Banking, Financial Services, and Insurance Improve Customer Loyalty Strategy and Design Loyalty Programs

2021 52

2021 Banking Rewards Programs Loyalty 52

Lenati

JULY 1, 2020

Recently, a major retailer asked PK to assess its loyalty program, which had first launched in the late 1990s. The post Mine your data before you change your loyalty program appeared first on PK.

Loyalty Programs 71

Loyalty Programs Loyalty Retail 2020 71

Lenati

FEBRUARY 10, 2021

Recently, Authentic Brands Group, which owns Forever 21, Brooks Brothers and Lucky Brand, announced its plans to introduce an umbrella loyalty program across a large number of brands within its […]. The post Managing loyalty in a multi-brand organization appeared first on PK.

2021 52

2021 Loyalty Loyalty Programs Brands 52

GetFeedback

FEBRUARY 2, 2020

Customer loyalty is at its most basic definition when customers are likely to continue to do business with you. Different companies measure their customer loyalty differently, but an easy way to do it is by looking at a customer’s purchases over their lifetime. There are different ways to earn customer loyalty, so here we’ll explore 5 key ways you can increase loyalty. The same goes for customer loyalty and its importance. Start a customer loyalty program.

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Loyalty 2020 Loyalty Programs Rewards Programs 163

Totango

DECEMBER 10, 2020

Now, perhaps more than ever before, retaining customer loyalty is the key to maintaining a thriving business. In this article, we will explore 7 actions that CS professionals can take to create a digital customer journey that inspires loyalty, drives retention, and increases lifetime value.

Loyalty 78

Loyalty Customer Journey 2020 Customer Journey Mapping 78

MaritzCX

MAY 2, 2016

Automotive Dealership Loyalty Study Background Purpose of the Study: To determine the relationship between dealership satisfaction, dealership customer loyalty and dealership revenues. This was a follow-up study of 2009 and 2010 model year vehicle purchasers who returned MaritzCX’s New Vehicle Customer Study. Customers were asked about their vehicle service behaviors and vehicle repurchase behaviors since. View Article

2016 245

2016 Automotive Loyalty 2009 245

MaritzCX

MAY 2, 2016

Automotive Dealership Loyalty Study Background Follow-up study of 2009 and 2010 model year vehicle purchasers who returned MaritzCX’s New Vehicle Customer Study: Two Data Sets All Respondents (n=12,875) Weighted to 2009 and 2010 vehicle sales by model Used for Sales to Service Loyalty analyses and service usage analyses Vehicle Replacers (n=5228) 5431 had replaced their.

2016 245

2016 Automotive Loyalty 2009 245

Experience Investigators by 360Connext

JANUARY 12, 2015

How can we increase loyalty? You like being loyal to these businesses because they earn your loyalty. They earn your loyalty because of how they make you feel. All loyalty and authentic word-of-mouth marketing results are based on emotion. In fact, they are 70% more likely to do so if they are part of a loyalty program or “VIP” customers. The ways to increase loyalty AND gain more word-of-mouth traction is to treat your customers fabulously.

2015 230

2015 Loyalty Hotels Hospitality 230

ProProfs Chat

FEBRUARY 13, 2020

Efforts to retain customers, help you formulate effective loyalty programs that your customers enjoy being a part of. Let’s take a look at customer loyalty statistics and observe the various ways that help a business improve and boost customer loyalty. Mobile Customer Loyalty.

2020 90

2020 Loyalty Loyalty Programs Social Media 90

GetFeedback

JUNE 11, 2019

According to Exploring the Value of Emotion-driven Engagement, a new report from Deloitte Digital, brands can build impressive levels of customer loyalty by connecting emotionally with their audiences. In this article, we’re sharing the four key findings from Deloitte’s report to help you understand how you might use emotional connections to drive loyalty for your brand. Brand loyalty is driven by emotional connections. Conclusion on customer loyalty.

Connections 163

Connections Loyalty 2019 Brands 163