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Why A Customer Engagement Platform Is Crucial for Business Success

InMoment XI

Did you know that brands that invested in customer engagement saw an average revenue increase of 68%, with top-performing brands realizing a 123% increase in revenue? With acquisition costs at an all-time high, it has never been more important to engage your customers in a way that makes them lifelong fans of your brand.

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Survey Response Incentives: What to Know About Improving Customer Engagement

InMoment XI

Discount Coupons Discount coupons can encourage participation while also driving future customer engagement and purchases, making them a great option. However, as mentioned before, discounts may be more valuable to loyal customers and come off as marketing ploys to others. So they may not be the best option for all audiences.

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25 Customer Engagement Trends For 2025

Optimove

Take the next step with our CRM marketer evolution curve Download Now Why it Matters: Staying ahead of customer engagement trends enables marketers to drive loyalty, increase revenue, and outpace the competition in 2025. For more insights on customer engagement, contact us to request a demo.

2025 69
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How to Use Customer Engagement Insights to Drive Loyalty

Thematic

The answer lies in harnessing customer engagement insights—the rich clues hidden in how your customers behave and what they say. By understanding these signals, you can fix pain points, delight customers with what they truly value, and ultimately keep them coming back. What Are Customer Engagement Insights?

Loyalty 62
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Customer Engagement Is a Two-Way Street

Two-way engagement means creating opportunities for conversation. Go beyond the obvious step of responding to complaints and comments; your customers want and deserve more than that. Implement these four tips to boost your two-way engagement.

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Enhancing Customer and Agent Experience with AI-Powered Solutions: A Salesforce-Led Market Perspective

eglobalis

Elevating Cross-Channel Customer Engagement Seamless integration across communication channels is critical for consistent customer experiences. AI tools like Salesforces Service Cloud enable agents to manage inquiries from email, social media, and live chat within a unified interface, reducing fragmentation.

Marketing 433
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Twilio Launches Next-Generation Customer Engagement Platform

CSM Magazine

Twilio has unveiled its next-generation customer engagement platform at the SIGNAL 2025 conference in San Francisco, designed for the AI- and data-powered world. The platform aims to improve personalization, security, compliance, productivity, and ROI for its 335,000 active customer accounts and over 10 million developers.

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Customer Engagement 2021: Why the Digital Journey Changes Everything & How to Keep Up

Digital omnichannel customer service. This guide will answer all your digital omnichannel questions and help you to structure your digital customer journey around the needs and preferences of today’s consumers. Haven’t heard of it yet? Your competitors probably have.

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The Open CCaaS Advantage Report

It’s no longer the engagement channel leading CCaaS conversations. The customer engagement challenges facing organizations have changed – so a new approach is needed. Over the next 12 months, what do you think will have the biggest impact on your CX automation efforts?

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4 Golden Rules for Conversational AI Self-Service

Speaker: Brian Morin & Helena Chen from SmartAction

Go-live is just the beginning: Best practices to optimize customer engagement. In this exclusive webinar, you will learn: One size does not fit all: Tailored Solution vs. All-in-One Platform. Not all technology is created equal: ASR, NLP, NLU and what it all means. The importance of conversation design expertise & artistry.

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Expert Insights: Your 2023 Guide to EX, CX, and Technology

Speaker: Colin Taylor, CEO & Chief Chaos Officer at The Taylor Reach Group, Inc

These challenges include the retirement of the baby boomer generation, low unemployment, the recession, and consumer trends that call for proactive customer engagement. As a result of these changes, new challenges have emerged, requiring contact centers to undergo major transformations.

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Customer Experience Management: Optimizing Your Strategy for Financial Success

Speaker: Diane Magers, Founder and Chief Experience Officer at Experience Catalysts

Transforming customer engagement, Voice of Customer (VoC) insights, and Journey Maps into tangible financial outcomes poses a significant challenge for most organizations. In the world of business, connecting the dots from experience to financial impact is an essential skill.

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Sustaining Employee Engagement in the Contact Center

Speaker: Paul Ellis, Contact Center SME & Business Consultant for One You Love Homecare LLC

What are ways leaders engage with team members so the team members better engage with your customers and prospective customers? High quality leaders are as diverse as people – a paradox, the more diverse the leaders, the higher the quality of leadership across the board in all endeavors.

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The Health of the Contact Center: Are You Ready for 2019?

A survey of 1,000 contact center professionals reveals what it takes to improve agent well-being in a customer-centric era. This report is a must-read for contact center leaders preparing to engage agents and improve customer experience in 2019.