Currency Alliance

MARCH 28, 2023

Pay with points is trending upward in loyalty marketing for three main reasons. Over the past 3-4 years, brands with loyalty programs have been more focused on offering members new ways to redeem points and obtain interesting rewards.

Loyalty Programs 52

Loyalty Programs Loyalty Airlines Brands 52

Perkville

DECEMBER 6, 2021

Learn what it takes to design and run a gym loyalty program that increases member engagement to improve retention and generate referrals.

Loyalty Programs 89

Loyalty Programs Loyalty Engagement 89

ShepHyken

APRIL 18, 2018

Lately, I’ve been asked about loyalty programs. Any company can create a loyalty program. But, there is some confusion around what exactly a loyalty program is. But, when it comes to a loyalty program , that is going to drive repeat business, there are three types. I’m good with that.

Loyalty Programs 92

Loyalty Programs Loyalty Customer Service Training Airlines 92

Beyond Philosophy

JUNE 11, 2015

For the past several decades, many companies have relied on customer loyalty cards or programs, by which they can track purchase behavior and give rewards for repeat and volume buying activity. Customer loyalty programs are especially popular among retailers. also has no loyalty program. In the U.S.,

Loyalty Programs 109

Loyalty Programs Loyalty Customer Centricity Airlines 109

QuestionPro Audience

AUGUST 31, 2017

For that reason, consumer-facing companies find it essential to have some type of customer loyalty program. But with so many different loyalty programs out there, how do you know which one is best for you (and your customers!)? When programs are hard to use (or even just unpleasant to use), customers won’t use it.

Loyalty Programs 104

Loyalty Programs Loyalty Customers Customer Experience 104

Merkle

JULY 13, 2022

Our Loyalty Barometer Report covers emerging loyalty topics and examines how consumer mindsets are shifting, so brands can ensure their customer strategies are current and relevant.

Loyalty Programs 52

Loyalty Programs Loyalty Customer Experience Consumers 52

Forrester's Customer Insights

OCTOBER 25, 2022

Today, brands leverage loyalty programs to acquire and retain customers, particularly those they lost during the height of the pandemic. But loyalty programs are a symbiotic relationship: Consumers look to programs for better experiences and cost savings, especially in light of the current economic crisis.

Loyalty Programs 44

Loyalty Programs Loyalty Consumers Customers 44

Oracle

JANUARY 4, 2021

In a recent webinar hosted by Oracle, Vitamix, a leading global manufacturer of high-performance blending technology for consumers and commercial settings, shared three ways to elevate customer experience and deepen loyalty. Design your loyalty program to foster engagement. Read on to learn how.

Loyalty Programs 75

Loyalty Programs Loyalty Brands Engagement 75

InMoment XI

MARCH 6, 2013

I recently sat down with my colleague Jamie Ziegler to chat about the role of sales organizations in customer loyalty programs – an important consideration for B2B companies. As we talked, we naturally hit on a number of well-documented best practices like closing the loop directly with customers for service recovery and growth.

Loyalty Programs 200

Loyalty Programs Loyalty Sales Customers 200

InMoment XI

MARCH 6, 2013

I recently sat down with my colleague Jamie Ziegler to chat about the role of sales organizations in customer loyalty programs – an important consideration for B2B companies. As we talked, we naturally hit on a number of well-documented best practices like closing the loop directly with customers for service recovery and growth.

Loyalty Programs 200

Loyalty Programs Loyalty Sales Customers 200

InMoment XI

MARCH 6, 2013

I recently sat down with my colleague Jamie Ziegler to chat about the role of sales organizations in customer loyalty programs – an important consideration for B2B companies. As we talked, we naturally hit on a number of well-documented best practices like closing the loop directly with customers for service recovery and growth.

Loyalty Programs 200

Loyalty Programs Loyalty Sales Customers 200

Forrester's Customer Insights

MAY 19, 2023

Premium loyalty programs charge a fee for access to membership or a program tier. In recent weeks, we’ve seen several new premium loyalty programs or tiers announced: Sweetgreen announced a two-tiered program in April with a […]

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Loyalty Programs Loyalty Customer Engagement Customer Experience 26

Kitewheel

JULY 27, 2020

Why Customer Loyalty Programs Matter. Customer loyalty programs influence the likelihood that a customer will continue purchasing from a given company rather than their competition. This brand loyalty is reinforced by an ongoing positive relationship between a customer and a business and damaged by poor experiences.

Loyalty Programs 52

Loyalty Programs Loyalty Customers Rewards Programs 52

Merkle

OCTOBER 13, 2022

When it comes to differentiation from the competition and giving your customers reasons to continue using your products or services, nothing is as effective as a loyalty program.

Loyalty Programs 52

Loyalty Programs Loyalty Brands Customers 52

InMoment XI

MAY 10, 2022

Step #5: Loyalty Programs. Loyalty programs are a great way to incentivize customers to visit your store more frequently. Discounts and promotions that are tied to a loyalty program can help customers feel that you value their business. The data generated by loyalty programs is also very valuable.

Retail 493

Retail Loyalty Programs Customers Net Promoter Score 493

PK

JULY 1, 2020

Recently, a major retailer asked PK to assess its loyalty program, which had first launched in the late 1990s. By one metric—retention rate—the retailer’s program was still successful. The post Mine your data before you change your loyalty program appeared first on PK. But while […].

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Loyalty Programs Loyalty Metrics Retail 81

Oracle

APRIL 6, 2021

Leading supermarkets and grocery stores are leveraging their loyalty programs to incentivize repeat purchases and compete in a booming market. Here are some tips for grocery retailers planning to launch or revamp their loyalty programs this year. Digitize your program. Consider a tier-based program structure.

Loyalty Programs 71

Loyalty Programs Loyalty Retail 2021 71

Merkle

JULY 13, 2022

Our Loyalty Barometer Report covers emerging loyalty topics and examines how consumer mindsets are shifting, so brands can ensure their customer strategies are current and relevant.

Loyalty Programs 52

Loyalty Programs Loyalty 2022 Customer Experience 52

FiveStars

MAY 13, 2020

Gaining new customers may seem like the best way to help your business grow, but keeping those customers with a salon loyalty program is more effective in expanding your bottom line. The post Top 10 Examples of Spa and Salon Loyalty Programs appeared first on Fivestars Insights.

Loyalty Programs 98

Loyalty Programs Loyalty Insights Customers 98

Perkville

FEBRUARY 15, 2022

Learn what it takes to design and run a gym loyalty program that increases member engagement to improve retention and generate referrals.

Loyalty Programs 52

Loyalty Programs Loyalty Engagement 52

Perkville

MAY 13, 2022

Don't let myths about loyalty programs stop you from starting a successful one at your business. Here are four of the most common ones, debunked.

Loyalty Programs 52

Loyalty Programs Loyalty 52

InMoment XI

FEBRUARY 22, 2013

Join Jamie Ziegler, Allegiance sales/customer loyalty expert, on Tuesday, February 26th for a complimentary webinar to learn the five key components of a successful customer loyalty program.

Loyalty Programs 200

Loyalty Programs Loyalty Sales Customers 200

InMoment XI

FEBRUARY 22, 2013

Join Jamie Ziegler, Allegiance sales/customer loyalty expert, on Tuesday, February 26th for a complimentary webinar to learn the five key components of a successful customer loyalty program.

Loyalty Programs 200

Loyalty Programs Loyalty Sales Customers 200

InMoment XI

FEBRUARY 22, 2013

Join Jamie Ziegler, Allegiance sales/customer loyalty expert, on Tuesday, February 26th for a complimentary webinar to learn the five key components of a successful customer loyalty program.

Loyalty Programs 200

Loyalty Programs Loyalty Sales Customers 200

ProProfs Chat

MAY 31, 2019

How to Cultivate Customer Loyalty. The primary purpose of a customer loyalty program is to leverage the current customers into promoting the brand and retaining new customers. The question arises as to what approach should a business take to cultivate brand loyalty among its customers. It is Cost Effective.

Loyalty Programs 66

Loyalty Programs Loyalty Customers Net Promoter Score 66

Currency Alliance

DECEMBER 1, 2020

Apart from adapting to mobile apps and ditching plastic cards, the typical loyalty programs in 2020 still operate pretty much the same as they did at the turn of the century. And there are many, many more of these lookalike programs. Why hasn’t loyalty? Winning loyalty programs in 2025. Customer singular.

Loyalty Programs 52

Loyalty Programs Loyalty 2025 Touchpoint 52

IntouchInsight

SEPTEMBER 23, 2022

As anyone who has recently filled up their gas tank or purchased groceries will tell you, the cost of living just keeps going up. Consumer reactions to this vary greatly. Some people will shop sales while others will buy in bulk. The common goal, however, is to get the best value for every dollar spent.

Loyalty Programs 104

Loyalty Programs Loyalty Consumers Sales 104

Genroe

NOVEMBER 15, 2021

The post [CX Tribe] 16 November 2021 – Better Loyalty Program Targeting appeared first on B2B Marketing | Customer Feedback | Net Promoter Score | Genroe. Jake Nickell, founder and CEO of Threadless I’m pretty excited about these CX ideas – does that count? […].

Loyalty Programs 52

Loyalty Programs Loyalty Net Promoter Score 2021 52

ERDM

NOVEMBER 13, 2019

Article by Ernan Roman Featured on CMO.com Millennials and Gen Zs view traditional loyalty programs as “manipulative,” “hierarchical,” and “built around exclusions.”. Those are highlights from VoC research conducted by ERDM for Detroit-based watchmaker Shinola, which was looking to revamp its loyalty program.

Loyalty Programs 72

Loyalty Programs Loyalty Omnichannel Brands 72

Customers That Stick

SEPTEMBER 18, 2014

Here’s a look at how to target Millennials effectively through loyalty programs. A recent study by Bond Brand Loyalty found that nearly 70 percent of those surveyed said they’d change where they shop because of the presence of a quality loyalty program, indicating that Millennials are highly responsive to retailer loyalty programs.

Loyalty Programs 133

Loyalty Programs Loyalty Social Media Customer Retention 133

Perkville

SEPTEMBER 30, 2022

Choosing the right loyalty program software for your business is essential to ROI. Here are the key features that we see franchise owners look for.

Loyalty Programs 52

Loyalty Programs Loyalty ROI Customers 52

Influitive

FEBRUARY 26, 2020

Loyalty programs are pretty commonplace with consumer brands but don’t seem to be as prevalent in B2B. This is because the traditional loyalty model of cash incentives doesn’t translate as well to business customers. The post 5 Tips for B2B Loyalty Programs Inspired by B2C appeared first on Influitive. . […].

Loyalty Programs 66

Loyalty Programs B2C Loyalty B2B 66

Perkville

JANUARY 24, 2022

Loyalty programs may seem like a fun way to interact with your customers. The truth is that they're actually effective at achieving specific goals.

Loyalty Programs 52

Loyalty Programs Loyalty Interaction Customers 52

Kayako

FEBRUARY 14, 2018

When consumers don’t feel the need to look around as much, your business depends on customer retention and loyalty to survive. Why bother with a customer loyalty program? What do we mean when we say “loyalty?” Loyalty usually refers to a strong sense of support or allegiance. Sephora beauty insider loyalty program.

Loyalty Programs 72

Loyalty Programs Loyalty Customers Brands 72

Perkville

OCTOBER 3, 2022

The data from your loyalty program can be used to enrich your email marketing campaigns and make them more effective. Here's how.

Loyalty Programs 52

Loyalty Programs Loyalty Marketing 52

Perkville

SEPTEMBER 26, 2022

Here are three things to remember when running a loyalty program at your fitness center.

Loyalty Programs 52

Loyalty Programs Loyalty 52

Oracle

SEPTEMBER 16, 2020

Loyalty programs will act as a key differentiator for brands and can be used to better connect with customers and foster an engaged community. They can, for example, Accelerate the training of new customer behaviors with the exchange of loyalty currency (i.e. In this new landscape, retailers can disrupt or be disrupted.

Loyalty Programs 67

Loyalty Programs Loyalty Retail Customer Experience 67