Optimove

MARCH 30, 2023

To find out, we did what we always do in these situations: fielded a consumer survey. You know, like we did on  consumer trust ,  marketing fatigue ,  holiday shopping , and more. Let’s start with the bottom line: Most consumers, at 78%, plan to spend the same or less for summer items compared to 2022, and only 22% plan to spend more.

Consumers 94

Consumers Omnichannel Loyalty Retail 94

Forrester's Customer Insights

NOVEMBER 8, 2023

Hindsight Is 20/20 — Foresight Is Priceless How consumers spend, and on what, is of great interest to us; in that data lies kernels of insights that enable brands to shape their marketing strategies to maximize profitable growth and boost total shareholder return.

Consumers 54

Consumers Brands Insights Marketing 54

Optimove

APRIL 20, 2023

We’re here to help marketers boost customer loyalty and better understand consumer behavior and preferences, but we’re happy to help however we can. So, make a mental note, and let’s dive into our survey results – what do consumers have planned for this Mother’s Day? Last-minute Mother’s Day shopper?

Consumers 98

Consumers Omnichannel Retail 2023 98

Optimove

OCTOBER 20, 2022

With inflation continuing to run at 40-year high levels, consumers are more careful about getting the most out of their dwindling purchasing power. Any consumers with variable interest rate debt, such as a home equity line, have seen their monthly payments increase in line with the rising interest rates. Less confidence, less spending.

Customer Relationships 98

Customer Relationships Consumers Customers Marketing 98

Interactions

JUNE 15, 2023

The recently published “CX and the Consumer: Pitfalls and Possibilities” report from Interactions, based on a survey of 1,000 U.S. consumers conducted in March 2023, reveals a disturbing trend: most companies are falling short of meeting customer expectations, leading to widespread frustration and dissatisfaction.

Customer Service 62

Customer Service Consumers Customers Interaction 62

Braze

NOVEMBER 14, 2023

Today, we are thrilled to share the key findings from our latest report: Building Long-Term Customer Loyalty: A Research Report on What Consumers Want.

Loyalty 57

Loyalty Consumers Customers Customer Engagement 57

IntouchInsight

AUGUST 16, 2023

Technology is continuously evolving the way in which consumers interact with brands. And it’s imperative for businesses to keep up with these trends in order to consistently exceed customer expectations.

Consumers 95

Consumers Customer Expectations Interaction Brands 95

Optimove

NOVEMBER 29, 2023

Why It Matters: The majority of today’s consumers are embracing the use of AI in marketing — which is great news for retailers. The future looks bright for AI-driven brand marketing, according to Optimove’s 2024 Consumer Perspectives on AI-Driven Brand Marketing Report. Of the 305 U.S. A quarter of respondents were indifferent.

2024 52

2024 Loyalty Consumers Insights 52

Forrester's Customer Insights

SEPTEMBER 8, 2023

Inflation is rampant, and beleaguered consumers are reeling from high prices. Has The Economy Got You Down?

Consumers 54

Consumers 2023 Customer Experience B2C 54

SurveySparrow

JULY 31, 2023

Did you know that advances in artificial intelligence are changing the way brands gather and activate consumer insights? AI in market research has become a game-changer, empowering businesses to delve deeper into consumer behaviors, preferences, and motivations. Reports back this up. Let’s look at the process: 1.

Consumers 52

Consumers Marketing Social Media Insights 52

2020 Research

SEPTEMBER 1, 2022

consumers are shifting their attitudes toward banking service providers. Legacy banks must consider how to cultivate consumer loyalty and fight back against challenger banks who are simply doing a better job. The goal was to understand how consumers view their relationship with their bank. This revealed four key findings.

Consumers 52

Consumers Banking Loyalty Customer Journey 52

NetBase

AUGUST 27, 2020

Retailers are always on the lookout for a way to connect with consumers, and what better way than capturing their exact verbatims about your brand? Our “personal narrative” theme makes short work on this challenging goal, offering companies amazing insight into the loves (and hates) of consumers. as of June 20.

Consumers 98

Consumers Retail Social Media Brands 98

2020 Research

SEPTEMBER 8, 2022

This is where consumer insights strategies can be helpful in obtaining the necessary data to fuel reporting and business intelligence (BI). Continue reading as we explore consumer insights strategies for finance managers. What Is a Consumer Insights Strategy? . Market research and consumer insights are closely related.

Insights 52

Insights Consumers Management Customer Centricity 52

Topdown

MAY 22, 2023

Many modern consumers are considered digital natives and in turn, operate with what’s referred to as a digital mindset. This is a consumer-group that understands and embraces the world of technology. Digital native simply connotes any individual who was born and raised after the birth of the internet.

Customer Journey 62

Customer Journey Consumers Customers Reference 62

CSM Magazine

SEPTEMBER 14, 2023

The good news for Retail/e-Commerce brands is that 62% of their customers think their customer care needs and expectations are generally being met, versus 35% of consumers across all industries. email, chat, live, social, etc.)

Consumers 59

Consumers Multi-Channel Customer Experience E Commerce 59

delighted

JUNE 3, 2021

Consumer spending plunged amidst lay-offs and shelter-in-place orders. Niche and boutique stores without an online presence suffered the most, as consumers migrated to big box stores and online shopping to satisfy all their shopping needs in fewer trips. However, this decrease in spending did not affect all retailers equally.

Omnichannel 105

Omnichannel Retail Consumers 2021 105

Maru Group

DECEMBER 13, 2022

Consumer Duty raises the bar of regulatory consumer protection in the financial services sector by shifting the regulation paradigm from a process-driven approach to one based on customer outcomes. What are the Consumer Duty outcomes? By Steve Brockway Maru/Matchbox | December 2022. Download our paper.

Consumers 84

Consumers Customers Net Promoter Score Touchpoint 84

Second to None

MARCH 2, 2021

Your brand experience is a multi-layered avenue that draws a connection between you and consumers — positively or negatively. You can, and should, use the brand experience as a frontline tool to turning consumers into customers — and loyal ones. How Do Consumers “Experience” a Brand? But how can you do that? Word-of-mouth .

Consumers 109

Consumers Brands Customers Customer Experience 109

2020 Research

AUGUST 26, 2022

The Looming Economic Storm: How Consumer Banks Will Survive This Recession. Should Consumer Banks Shift Their Perspective When Addressing Internal Challenges? Should Consumer Banks Shift Their Perspective When Addressing Internal Challenges? . Right now, legacy consumer banks are stuck on surface-level issues.

Banking 52

Banking Consumers Loyalty Customer Experience 52

SaleMove

MARCH 3, 2023

The post Meeting High Consumer Demands for Online Account Opening with Digital Customer Service appeared first on Glia Blog | Digital Customer Service Explained. Having a seamless digital account opening experience helps financial institutions stay competitive. Here are the tools to do that.

Customer Service 84

Customer Service Consumers Customers Financial 84

Merkle

FEBRUARY 16, 2022

To fuel the insights in this issue, we surveyed over 2,000 consumers, instead of marketers, to unpack the amount and extent of data consumers are willing to share. Merkle’s Customer Engagement Report is back for Q1 2022.

Consumers 105

Consumers Customer Engagement 2022 Insights 105

Kustomer

MARCH 14, 2022

While phone support isn’t going anywhere, when you force consumers to switch platforms in order to get their questions answered, you give them a reason to abandon their purchase or generate negative feelings. The less effort, the better — and with the digital-first consumer, chat is often better. Why Consumers Love Chat.

Consumers 97

Consumers Customer Service Customer Service Representative E-support 97

Kustomer

APRIL 14, 2021

With most businesses closing their storefronts (at least temporarily) or minimizing capacity during the global pandemic, consumers were forced to shift their shopping online. In fact, according to Shopify, a whopping 84% of consumers shopped online during the global pandemic, and 48.8% Creating a Unified and Effortless Experience.

Retail 105

Retail Consumers E-support Customer Experience 105

SurveySparrow

APRIL 28, 2023

As a business owner or marketer, it’s essential to understand the psychology behind consumer buying behavior. Understanding consumer behavior is crucial for businesses to create effective marketing strategies that appeal to potential customers and lead to increased sales.

Consumers 52

Consumers Advertising Social Media E Commerce 52

Second to None

FEBRUARY 22, 2021

Consumer behaviors have shifted dramatically due to the pandemic, and trends are pointing straight at a refined customer experience in 2021. Forbes breaks down 11 customer experience changes that are taking place right now to meet the 2021 consumer, but we want to take in a more specific direction. . Consumer convenience .

Consumers 71

Consumers 2021 Customer Experience Customer Satisfaction 71

CSM Magazine

JUNE 16, 2023

From the quality of the products to the price points, the accessibility of a service to the consistency of what the consumer may receive, among many other things, people will often take time to make a decision and then stick with it.

Customer Service 52

Customer Service Consumers Customers Customer Retention 52

PK

DECEMBER 21, 2020

But programs like these present a challenge for technology consumer goods with companies who sell devices like […]. The post The engineered experience: Loyalty for technology consumer goods appeared first on PK. Traditional loyalty programs feature points, rewards, and member benefits to promote repeat purchases.

Loyalty 98

Loyalty Consumers Technology Loyalty Programs 98

Oracle

JULY 7, 2020

With so many more people at home working, studying, and finding entertainment across devices, the way consumers are behaving and interacting with brands is changing. Here are 3 key areas where consumer behavior is shifting, and how you can modify your strategy to accommodate. Consumer spending centers on essentials.

Consumers 98

Consumers Customer Centricity Entertainment Brands 98

Second to None

SEPTEMBER 25, 2018

Any brand that hopes to connect with consumers is must reckon with the powerful nature of public scrutiny in the digital age. Consumer trust is a lucrative yet brittle aspect of any brand’s customer experience platform and the viral potential of negative public relations can instantly tarnish the public’s perception of your organization.

Consumers 109

Consumers Brands Social Media Voice of Customer 109

ShepHyken

JUNE 17, 2022

He shares the five consumer trends organizations can use in their next campaigns and strategy. So getting a competitive edge on what your consumers prefer can be extremely beneficial for your business. . More consumers want text messages from brands. Consumers are also on their smartphones now more than ever.

Consumers 67

Consumers Social Media Customers Brands 67