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Loyalty Marketing Programs: How CX Insights Can Inform Incentives

InMoment XI

But it’s crucial to define each individually before we parse out how a CX mindset can inform what incentives your business should provide customers. There is clearly some overlap between both programs, so how can brands utilize one to inform the other? of those surveyed said they would give information if there’s a cash reward and 89.3%

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All I want is information

Zeisler Consulting

We recently needed a battery replacement in one of the household computers, so I made an appointment at the brand’s retail location in a local mall. The process of registering and scheduling an appointment was super easy, and the appointment times were remarkably specific, so I figured I was in for a very tightly-run experience.


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The Power of Business Data: Leveraging Information for Informed Decision-Making

CSM Magazine

Enterprises across the globe are leveraging information to make informed decisions and gain a competitive edge. Financial data includes information on revenues, expenses, profits, and cash flow. Sales data includes information on sales volume, pricing, and trends. That’s where business data comes in.

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Better Customer Experiences Begin with Better Information

CSM Magazine

Or consider this – how can you help the customer gain better insight and information, proactively and more transparently to eliminate surprises and doubt? Examine how you can provide unique transparency, insight, and information to help customers make better decisions, plan ahead, and eliminate surprises.

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How ZoomInfo Helps Overcome the Top Pain Points of Inside Sales

With more access to user reviews, analyst opinion, and industry research, decision-makers are more informed than ever while navigating what is now known as the “buyer’s journey.”. Recent digital transformation has shifted the B2B landscape by ushering in the era of buyer empowerment. Download this eBook to find out!

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Customer Data Platform: The Core Element for Customer Information

SAP Customer Experience

Advantages and demands of customer data optimization By Peter Gergen, Solution Architect CX As a company, you have a wide range of interactions with your customers: through your website, newsletter, or personal meetings at trade shows. Your customers buy products, place orders, make complaints, open support tickets, express criticism, pay.

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Navigating the Journey from Information to Insights

Chadwick Martin Bailey

I’ve been thinking recently about how to do work that matters as it can be easy to find yourself lost in a seemingly endless tide of information and data. Delivering beyond just the information requires thoughtfulness and curiosity. I hope you find the above helpful in making your journey from information to insights.

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How to Stay Competitive in the Evolving State of Martech

To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and promote omnichannel marketing.

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The Recruiting Crossword Puzzle

On top of ever-increasing advancements on the technology front (hello, artificial intelligence), try adding record-low unemployment and candidates’ virtual omnipresence and you’ve got yourself a pretty passive, well-informed, and crowded recruiting landscape. The good news?

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How Real-Time AI Will Transform the Call Center

Speaker: Scott Stephenson, Co-Founder, CEO Deepgram

Post-call analysis and selective call auditing has brought you more information and insights on your customers, but what can you do with real-time transcriptions for all your calls? Real-time speech transcription, analysis, and enablement are now a reality.

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How ZoomInfo Solves Recruiting Pain Points

More specifically, having access to updated information lets you engage faster with ideal candidates searching the job market. For recruiters to build their pipeline and search for the next candidate, they need to ensure they have access to the most accurate data on the market.

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Why B2B Contact and Account Data Management Is Critical to Your ROI

Businesses are realizing that it isn’t just about the volume of data they have available; it’s about the accuracy of information. The digital age has brought about increased investment in data quality solutions. However, investing in new technology isn’t always easy, and commonly, it’s difficult to show the ROI of data quality efforts.

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Why Great CSMs Lead to Great Revenue Pipeline

Speaker: Christian Jakenfelds, CSM at Planhat

Often, the information that marketing and sales need is just lying on the floor of the CSM’s (virtual) office, and its value might be overlooked. The everyday work of the CSM is constantly growing in importance. But what many customer success professionals don’t understand is that this work can actively impact an organization’s new revenue.

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Best Practices for a Marketing Database Cleanse

As frustrating as contact and account data management is, this is still your database – a massive asset to your organization, even if it is rife with holes and inaccurate information. Entrusting a vendor to help maintain its accuracy and completeness is no ordinary engagement. What’s involved in their maturity process?

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Top Techniques for Coaching Your Contact Center Agents

Speaker: Francoise Tourniaire - Founder of FT Works, Omid Razavi - Chief Advocacy Officer at SupportLogic, and Gregory Walker - Senior Product Manager at SupportLogic

Couple that with a potentially volatile economy and it's clear that organizations must invest in innovative approaches if they want employees who are engaged and informed enough to significantly improve the customer experience and eliminate the high costs associated with agent attrition.