Website findability: How autocomplete and semantic search affect the customer experience
Inbenta
JULY 5, 2021
How might inaccurate or irrelevant results affect your experience? For visitors to your web or e-commerce site, search results must be relevant and accurate. Take, for example, a customer at a bank. Is that a positive customer experience? Worse, it can detract from your bottom line. Why is website findability important?
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