Books CEM Lifetime Customer Loyalty 
Customer Enthusiast
NOVEMBER 26, 2017
And since this is my blog, I’ll submit my own definitions: Customer service is a voluntary act that demonstrates a genuine desire to satisfy, if not delight, a customer. Customer experience (CX) is the product of any interaction between an organization and a customer. Watch the 90-second book trailer.
Beyond Philosophy
DECEMBER 23, 2015
CCOs must understand marketing, sales, service, brand perceptions, and operations, of course, but their principal goal should be to deepen relationships, establish greater levels of trust, and build stronger customer loyalty behavior. Customer Insight, Data and Action Generation. Customer-Centric Culture Leadership and Liaison.
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