E-support Entertainment Online Experience Social Media 
InMoment XI
JANUARY 4, 2024
With 93% of consumers reading reviews before making a purchase, and 58% of consumers being willing to drive further or pay more for a product with good reviews, a good customer experience and brand reputation management have never been more critical than it is today. The retail customer experience is also a complex one.
SurveySparrow
SEPTEMBER 27, 2023
Before we dive into how big data can transform customer experiences, let’s take a moment to truly grasp the concept of big data. Think about the last time you made an online purchase, posted on social media, or even used your smartphone to navigate through traffic. Big data helps create these bespoke experiences.
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