How Bruce Temkin shaped the CX profession – and how he’s doing the same for XM
Qualtrics
FEBRUARY 20, 2019
From his influential thought leadership at Forrester, to founding the Customer Experience Professionals Association (CXPA) in 2011, it’s little wonder he’s known as the ‘Godfather of CX’. I expanded the CX focus beyond user experience to enterprise-wide topics, such as voice of customer programs.
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