Remove 2010 Remove E-support Remove Effort Score Remove Technology
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Avoid This Customer Service Mistake with Matt Dixon

Kustomer

I mean, I really look at this as kind of studying a lot of the concepts we brought forth, in Challenger and Effortless but using modern technology and the whole new data set. So, the article you’re referring to, we wrote this article back in 2010. This was a multi-year, probably 10 year plus research effort. Cool stuff.

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Podcast: Stop Trying to Delight Your Customers with Matt Dixon

Kustomer

Back in 2010 Matt Dixon wrote an article titled “Stop Trying to Delight Your Customers”, that went against all of the strategies companies currently use to create a positive customer experience and motivate meaningful interactions. So, the article you’re referring to, we wrote this article back in 2010. Gabe Larsen: (03:57).

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Peek inside HubSpot’s customer-centric strategy: how to build a customer-obsessed culture  

Lumoa

HubSpot realized that when a customer starts using the software, there has already been a long journey to this point from initial discovery, blog articles or marketing and sales e-mails. Customer feedback on customer support-related touchpoints is 98% of the time very positive. Chapter 4: Act. Conclusion. “