Advertising Brand Values Customer Journey Mapping Net Promoter Score 
Lumoa
FEBRUARY 9, 2023
Purposeful Leadership: Leaders operate consistently with a clear set of values. Compelling Brand Values: Brand promises drive how the organization treats customers. Customer Connectedness: Customer insights are infused across the organization. Most of customer journey maps focus solely on customers.
Lumoa
MARCH 20, 2018
Purposeful Leadership: Leaders operate consistently with a clear set of values. Compelling Brand Values: Brand promises drive how the organization treats customers. Customer Connectedness: Customer insights are infused across the organization. Most of customer journey maps focus solely on customers.
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Lumoa
MARCH 20, 2018
Purposeful Leadership: Leaders operate consistently with a clear set of values. Compelling Brand Values: Brand promises drive how the organization treats customers. Customer Connectedness: Customer insights are infused across the organization. Most of customer journey maps focus solely on customers.
Ian Williams
MARCH 19, 2020
But I’ve done both… two different ways of doing Customer Journey Mapping as an information gathering exercise. The large advertising agency, brand agency, one of the biggest in the country saw that as a threat. ”, and they went out and produced some amazing advertising. Ian: Oh really?
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