Remove Airlines Remove Customer Base Remove Online Experience Remove ROI
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How Airlines Use NPS to Improve Their Customer Satisfaction Ratings

Retently

“You can’t have a mid-life crisis in the airline industry, because everyday is a crisis.” – Herb Kelleher. Maintaining an airline is a mess. However, in the pursuit of keeping their operational costs lower, airlines often compromise on one element that has become the crucial competitive differentiator – customer experience.

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10 Steps to Immediately Improve Customer Retention With Journey Analytics

Pointillist

The answer isn’t acquiring two new customers. Much of the marketing world is still focused on customer acquisition, but to improve customer retention will yield f ar better ROI and cost about 5-25X less than customer acquisition. It’s actually retaining an existing one. Put Real-time Data in the Hands of Employees.