The 80/20 NPS Guide for B2B SaaS
Wootric
JULY 15, 2020
Extra questions should be used judiciously,” counters Jessica Pfeifer, Chief Customer Officer at Wootric. NPS has been sold by some as the be-all / end-all metric of a customer-centricity program. NPS is a great way to get started with driving customer-centric action. But this approach can be harmful.
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