Horizon CX

DECEMBER 1, 2023

By tailoring its services to meet and exceed customer expectations, Amazon has secured customer loyalty, driving market share growth, and enhancing its overall strategic position. The company positions itself as a provider of premium products and services, and positive customer experience is central to maintaining this brand image.

Customer Centricity 52

Customer Centricity Automotive E Commerce Fashion 52

CSM Magazine

MAY 19, 2023

Net Promoter Scores Net Promoter Score (NPS) is another metric to assess customer experiences. NPS measures the likelihood of customers recommending a company’s product or service to others. Customers respond on a scale of 0 to 10. Higher NPS scores indicate positive customer experiences.

Customer Experience 52

Customer Experience Net Promoter Score Customer Journey Mapping Touchpoint 52

InteractionMetrics

JUNE 19, 2023

CX (short for customer experience) and UX (short for user experience) are sometimes used interchangeably. The best way to think about CX vs. UX is that customer experience spans the ENTIRE customer journey. As customers, we have all felt the difference when a company makes UX a priority.

Loyalty 52

Loyalty Net Promoter Score Touchpoint E Commerce 52

Pointillist

APRIL 17, 2019

Customer Journey Mapping Solutions Customer journey mapping has been growing in popularity over the past few years, not only with customer experience professionals, but also within marketing, customer service, user experience, and product management groups.

Customer Journey Mapping 51

Customer Journey Mapping Customer Journey Touchpoint Multi-Channel 51