SurveySensum

JULY 6, 2023

And the ideal way to do that is by gathering their feedback at each touchpoint across the customer journey. This will help you recognize the touchpoints with the most friction, and understand the gaps between customer expectations and the experience that you are providing. But here comes a question – How can you measure it?

Customer Satisfaction 52

Customer Satisfaction Retail Marketing Social Media 52

SurveySensum

JULY 6, 2023

And the ideal way to do that is by gathering their feedback at each touchpoint across the customer journey. This will help you recognize the touchpoints with the most friction, and understand the gaps between customer expectations and the experience that you are providing. But here comes a question – How can you measure it?

Customer Satisfaction 52

Customer Satisfaction Retail Marketing Social Media 52

Lumoa

APRIL 24, 2018

I'm also concerned about a) it's a poor diagnostic, b) it turns a customer's story into a number, and c) that the arguments for Customer Effort Score also have merit. Sue Duris Customer Experience and Digital Marketing Consultant. Chip Bell Customer Loyalty Keynote Speaker, Trainer, Author. linkedin Why?

NPS 135

NPS Net Promoter Score Metrics Effort Score 135