How is Your Business Dealing with the Paradox of Choice?
Beyond Philosophy
NOVEMBER 4, 2014
The circle of choice, or needing to have many choices available but not too many to create confusion and buyer’s remorse for their Customers, creates a paradox for many organizations in their Customer Experience design. 29 July 2011. The Simple Way to Minimize Buyer’s Remorse.” www.neurosciencemarketing.com.
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