2021 CEM Customer Experience Management Customer Insights 
ViiBE Blog
AUGUST 17, 2021
What is the purpose of customer experience management? Customer experience. August 17, 2021. This is why customer experience management, meaning a process of tracking customer expectations and undertaking relevant actions, has become one of the focus points of businesses across different industries.
Lumoa
APRIL 7, 2022
With all of this in mind, it’s clear that measuring and tracking customer NPS is essential for any business wanting to keep tabs on the health of its customer relationships (and improve them over time) and utilizing a customer insights platform such as Lumoa makes this a significantly more manageable task.
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