Guest Post: The 4 Most Common Misconceptions About Customer Service
ShepHyken
APRIL 2, 2021
Research from the Journal of Marketing shows that offering angry customers a price-based solution (like a discount) actually negatively affects their view of your brand and their likelihood to continue supporting your business. Misconception #2: Customers only want self-service options. alone, e-commerce now accounts for 16.1%
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