Brand Values Competitive Advantage NPS Poor Customer Service 
BirdEye
OCTOBER 5, 2023
The purpose of brand perception is to understand how target consumers view and relate to a brand. Positive brand perception provides several benefits, such as creating brand advocates, providing a competitive advantage, allowing premium pricing , attracting good talent, etc. People have a lot of options.
CustomerSuccessBox
NOVEMBER 24, 2021
Benefits can include: Product quality Problem-solving ability Brand’s reputation Advantages of Partnering you as a vendor, etc. Poor customer service, etc. It is at that stage that customers start seeing value in your offering. You, now, understand that proving value should be a priority.
Expert insights. Personalized for you.
62 
Let's personalize your content