article thumbnail

7 Proven Customer Retention Strategies Every Retailer Should Know

SurveySensum

This level of customization goes beyond just preferences and lets customers create truly unique products that resonate with their individual styles. Building Meaningful Loyalty Programs By leveraging customer feedback you can create meaningful loyalty programs that cater to the expectations and preferences of your customers.

article thumbnail

Why Customer Experience Is The Real Driver Of Brand Success?

SurveySensum

Here’s how you can do it – Collect relevant customer data to understand their preferences and needs. Segment your customer base based on common characteristics or behaviors. Use customer persona to deliver personalized recommendations and offers. Here’s how Starbucks does it with – Starbucks Rewards.

Brands 83
article thumbnail

The business value of customer experience research

Qualtrics

Competitive benchmarking – Illuminates the strengths and weaknesses of your brand and each of your competitors. Survey your customers and customers from each of your top competitors to identify (or solidify) your competitive advantages. Customer research insights fuel growth.