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Remove Customer Change Remove Customer Expectations Remove Customer Journey Mapping Remove Touchpoint
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Customer Experience Management Defined: How is it Different From CX?

Experience Investigators by 360Connext

MAY 11, 2021

Customer experience exists whether you are intentional about it or not. After all, your customer is experiencing the brand via every interaction, touchpoint, service call, and delivery. What is customer experience strategy? Customer experience depends on avoiding complacency. THIS is why governance is so critical.

Customer Experience Management 291
Customer Experience Management Customer Experience Management Government 291
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2021 Survey: The State of Journey Management & CX Measurement

Pointillist

JUNE 7, 2021

High performers are more effective at integrating and taking action on their cross-channel customer data. They are more likely to track customer behavior in multiple channels and connect that data across touchpoints or systems. Unfortunately, many organizations struggle to access and unify customer data.

Measurement 71
Measurement 2021 Management Omnichannel 71
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