Customer Journey E-support Hospitality Rewards Programs 
SuiteCX
JANUARY 19, 2015
10 Key Insights from 15 Years of Customer Journey Mapping Case Studies January, 2015. It was hard to boil these down to just 10, but we think these are the most important insights to emerge from over 100 client engagements. Don’t try to boil the ocean.
Currency Alliance
NOVEMBER 14, 2019
To support digital transformation, your customer data needs to be in a single CRM that actions data using a single campaign management system. Brands reward more touchpoints to grow emotional loyalty. Reward programs are changing, but they are not going away. Points alone can’t do this.
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