article thumbnail

A to Z Guide to Customer Experience Definitions and Terms (Updated)

Lumoa

A handful of inspiring articles on customer centricity: How to empower your organization to improve customer experience by Lumoa, “ 7 Secrets Of Building A Customer-Centric Company Culture ” by Micah Solomon. A company usually follows a set of KPIs. What metrics should you follow?

article thumbnail

Customer Care … CRM … Customer Experience — What’s the Difference?

ClearAction

All of these terms are components of customer experience management (CEM), which is the broadest and deepest way of viewing customers and their role in the success of any organization (for-profit, non-profit, or government). The purpose of any organization is to serve a customer need.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Customer Care … CRM … Customer Experience — What’s the Difference?

ClearAction

All of these terms are components of customer experience management (CEM), which is the broadest and deepest way of viewing customers and their role in the success of any organization (for-profit, non-profit, or government). The purpose of any organization is to serve a customer need.

article thumbnail

Customer Experience Strategy: An A to Z Glossary

Lumoa

You should know all the touchpoints in order to create a detailed customer journey and be able to improve customer experience across all the channels. voice of customer Voice of customer , or VoC , refers to customers’ feedback about their experiences with and expectations for your products or services.

article thumbnail

A to Z Guide to Customer Experience Definitions and Terms

Lumoa

You should know all the touchpoints in order to create a detailed customer journey and be able to improve customer experience across all the channels. voice of customer Voice of customer , or VoC , refers to customers’ feedback about their experiences with and expectations for your products or services.

article thumbnail

What Is Net Promoter Score (NPS®)?

Confirmit

Helps to give direction when it comes to taking customer-centric actions to deliver on your specific business outcomes. The economics of Net Promoter are similar to the principles that govern customer loyalty. Satisfied, or even better, delighted customers, will spend more and recommend your company to their friends.