Stop alienating customers with inconsistent e-commerce experiences
Maru Group
JUNE 2, 2022
Consumers over 35 want an e-commerce platform that is vested in them now and in the long term. Based on this experience, Olga’s enthusiasm for the purchase was unsurprisingly diminished. While the retailer was working to make the customer journey a “total experience” they only managed a frustrating and inconsistent one at this point.
Let's personalize your content