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What is CEM Software?

Confirmit

Often known as Voice of the Customer software, customer experience management systems have become the norm over the past 2 decades, and are central to the ability for CX leaders in their market to differentiate themselves based on customer experience. Typical CEM software metrics include the following: NPS Score. O-Sat or C-Sat Score.

CEM 40
article thumbnail

What is CEM Software?

Confirmit

Often known as Voice of the Customer software, customer experience management systems have become the norm over the past 2 decades, and are central to the ability for CX leaders in their market to differentiate themselves based on customer experience. Typical CEM software metrics include the following: NPS Score. O-Sat or C-Sat Score.

CEM 40
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Getting to the Heart of CX in Pharmaceuticals

Confirmit

One of the industries that’s really started to embrace Customer Experience in recent years is the pharmaceutical market. Many pharma businesses have an interesting, not to say complex, relationship with clients, with many of them being B2B companies who also engage with end customers as part of their marketing strategy.

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2015 Temkin Group CX Vendor Excellence Award Winners

Experience Matters

It empowers customer champions, informs successful marketing activities, drives process and product improvements, and ultimately improves customer loyalty and the bottom line. We brought the industry’s first customer engagement hub to market. Confirmit. The launch was followed by the introduction of Confirmit Horizons Version 18.5

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7 Key C-Suite Roles in a Truly Customer-Centric Executive Team?

SmartKarrot

The CCO also ensures goals are achieved as per Net Promoter Score, Customer satisfaction, and Customer Effort Score. The CEO dons many hats in the company across departments – sales, marketing, product, and customer success. CMO (Chief Marketing Officer) – The side hero who supports CCO in their activities.

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7 Key C-Suite Roles in a Truly Customer-Centric Executive Team?

SmartKarrot

The CCO also ensures goals are achieved as per Net Promoter Score, Customer satisfaction, and Customer Effort Score. The CEO dons many hats in the company across departments – sales, marketing, product, and customer success. CMO (Chief Marketing Officer) – The side hero who supports CCO in their activities.