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Getting what you pay for: How Amazon’s membership fee retains customer loyalty

Service Untitled

In fact, according to Brand Key, a loyalty consulting agency, Amazon’s ratings dropped from 93% to 83% two days following the hike. For anyone not familiar with the Amazon loyalty program, there are estimated to be about 20 million Prime members in the United States. And why does this happen?

Loyalty 58
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Inspiring Retail Customer Experience Examples That Wow Customers

SurveySensum

This statistic emphasizes the critical role that retail customer experience plays in customer loyalty, brand advocacy, and business growth. Create Engaging Reward Programs Leverage the Power of Virtual Reality (VR) Surprise Them With Pop-up Shops Be Socially Responsible Surprise and Delight! 74% is a lot, right?

Retail 40
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Loyalty Strategy 2019: How to Win in the Next Decade

Currency Alliance

In December 2018, we published what we consider will be the Top 10 Trends in loyalty marketing during 2019. Businesses, their markets, and customer behavior have evolved dramatically in the past 10 years, yet most loyalty programs have only made incremental changes (in some cases to the detriment of customers).

Loyalty 45
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Top 6 Loyalty Trends for 2020: digital transformation for an open future

Currency Alliance

The overarching loyalty trend of 2020 will continue to be brands getting to grips with digital transformation. If that sounds like loyalty is late to the party, that’s not necessarily a bad thing. 2020, however, seems likely to be the year in which stars align for a more profitable, productive and open future for loyalty.

Loyalty 40