Comm100

OCTOBER 8, 2016

Your customer retention is super important to your bottom line—after all, customer loyalty is well-known for being more valuable than customer acquisition. With stakes this high, it’s essential that you build a solid customer retention plan that can lead to long-term customer loyalty. Increase your social media presence.

Customer Retention 60

Customer Retention Loyalty Loyalty Programs Social Media 60

Beyond Philosophy

SEPTEMBER 6, 2016

Several years ago, a multi-industry continental Europe study by Professor Adrian Payne (University of New South Wales, and formerly of Cranfield University in the U.K.) Implementation relies on integration of multiple sales and communication channels. How to Optimize Social Media Customer Service for Millennials.

White Paper 74

White Paper Multi-Channel Consulting Customers 74

Beyond Philosophy

SEPTEMBER 13, 2016

While multi-media, mega-budget programs were extolling wonderful products and services (and social values) offered by corporations, product quality and service performance for customers, and evidence of a customer-centric culture for employees, was often in decline in the real world.

Social Media 136

Social Media White Paper Multi-Channel B2C 136

CSM Magazine

OCTOBER 16, 2020

You have to encourage their loyalty. To build trust, engagement, and loyalty, financial institutions need to provide clients with the right content. Clients want high-value propositions, multi-channel connections, and excellent customer service. Others use social media. Educate Instead of Just Selling.

Customer Retention 52

Customer Retention White Paper Multi-Channel Social Media 52

Beyond Philosophy

JUNE 4, 2015

The ‘human’ factor, in marketing, communications, positioning, and experience creation through sales, service, and operations now pervades titles of articles, blogs, white papers, and even books. Also, how much influence do your employees have on customer value perceptions and loyalty behavior through their day-to-day interactions?

Financial 144

Financial White Paper Books Airlines 144

Confirmit

MAY 29, 2018

Organizations that understand their customer journey are much more likely to improve their products to fit their customers’ evolving requirements and therefore to foster their loyalty. They are generally multichannel programs that offer customers the right channel for them to share their feedback. Social Media.

Multi-Channel 40

Multi-Channel Customer Journey Mapping White Paper Competitive Advantage 40