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When It Comes To CX, Sweat The Small Stuff

Beyond Philosophy

In our customer experience consultancy, clients tell us customers make decisions based on price or features. However, in our research, we never find price or features are the most important things. System One is the part of your brain that senses your experience seems like a hassle or is harder than it should be.

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COVID-19 and the new normal: how are businesses adapting across industries?

BirdEye

One thing is consistent: the businesses that create personalized experiences and communications to customers are staying afloat, if not thriving. Maybe not: according to research conducted in 2019 , 40% of small businesses don’t have a website, and of those, 28% say they are unlikely to create one in the future. Healthcare.