Lessons for How to Swim in a Blue Ocean from the Girls Auto Clinic
Michelli Experience
JANUARY 24, 2017
In 2005, W. From brand logo to the signature uniforms (including red heeled shoes) to social media strategy (#shecanics) to actual design across key customer touchpoints (offering salon services in the waiting lounge) Girls Auto Clinic is swimming in its own blue ocean. Swimming in a Blue Ocean”. Telling a Great Story.
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