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Customer Effort Score™ and NPS: Gangnam Style Metrics?

InMoment XI

Back in November, 2008 the Corporate Executive Board proclaimed the Customer Effort Score™ or CES to be “the best measure of customer loyalty.” CES is derived from a question asked of customers who have recently contacted a company’s call center or experienced some other specific transaction with that company. “How

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Customer Effort Score™ and NPS: Gangnam Style Metrics?

InMoment XI

Back in November, 2008 the Corporate Executive Board proclaimed the Customer Effort Score™ or CES to be “the best measure of customer loyalty.” CES is derived from a question asked of customers who have recently contacted a company’s call center or experienced some other specific transaction with that company. “How

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Customer Effort Score™ and NPS: Gangnam Style Metrics?

InMoment XI

Back in November, 2008 the Corporate Executive Board proclaimed the Customer Effort Score™ or CES to be “the best measure of customer loyalty.” CES is derived from a question asked of customers who have recently contacted a company’s call center or experienced some other specific transaction with that company. “How

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What's the Difference Between NPS and Customer Engagement?

PeopleMetrics

In our last post, we covered the difference between customer satisfaction and customer effort score. In this post, we’ll take a look at two more advanced fits: Net Promoter Score and customer engagement. In this post, we’ll take a look at two more advanced fits: Net Promoter Score and customer engagement. Peter.Lorre. ,

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Choosing a survey methodology – NPS, CSAT, CES

Clicktools

In the customer experience world, there is no shortage of acronyms representing various survey methodologies — CSAT, NPS, CES, CXi, etc. As mentioned above, there are many methods to choose from, but for our purposes here, let’s just look at the most widely used three: NPS, CSAT, and CES. Net Promoter Score® (NPS®).

NPS 49
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Guest Blog: In the CX world, tracking these metrics is a way of life!

ShepHyken

seconds in 2008 with a mind boggling 19.19 Net Promoter Score (NPS). The Net Promoter Score needs no grand introduction. Customer Effort Score (CES). Here are some common questions in a Customer Effort Score survey: How much effort did it take to find out our company’s contact information?

Metrics 92
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Customer Lifetime Value: A Guide to the Northstar Revenue Metric

Wootric

So we also use Customer Journey Metrics like Net Promoter Score, Customer Effort Score, Customer Satisfaction, etc. Like measuring NPS though, it really isn’t actionable until you start segmenting the metric. Learn how to use NPS surveys to not only find your promoters, but encourage them to promote you more.

Metrics 52