Remove 2009 Remove Brand Values Remove Sales
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What Elephants and Customer Experiences Have in Common

CSM Magazine

We saw this in the last big recession spanning 2007-2009. Disgruntled customers, just like elephants, remembered how poorly they were treated and voiced their dissatisfaction by disregarding previous brand loyalty and swapping to a competitor. This is the best way to influence brand perception, win sales, and build longer-term loyalty.

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5 Ways to Apply AI and Win Back Business

CSM Magazine

AA Ireland found that using a number of chatbots, each focused on a specific customer service detail, enabled its webchat team to provide additional capacity and support to the customer service and sales teams. Applying the theory – how AA Ireland uses bots to drive customer engagement.

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Reputational Risk Explained: Effective Strategies to Build Trust and Credibility

BirdEye

Reputational risk is potential damage to an organization’s image caused by negative publicity, scandals, or crises that can impact revenue, brand value, and stakeholder loyalty. Being unclear, rude, or failing to listen to your customers leads to silent phones and poor sales. Nike sales fell.

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Your Customer Experience is Superficial unless you have the “Q”

CX University

The liquid within lithium ion batteries is highly flammable, which explains other phone explosions and issues over time , including Nokia issues in 2009 and an iPhone giving someone third-degree burns in 2015. The open market impact was disastrous in brand value, perception, customer experience and trust.