2011 Culture Customer Engagement Rewards Programs 
West Monroe
JULY 24, 2017
Sources: Kosinski et al 2013, Chittaranjan et al 2011, Epp at al 2011. With the institution of loyalty reward programs, the collection of purchase/transaction data took off. The best way to prevent such a catastrophe is to determine what types of information align clearly with your company’s culture, values, and mission.
Currency Alliance
FEBRUARY 10, 2020
Broadly speaking, most of the chains’ loyalty efforts have been in proprietary, albeit digitalized versions of the original S&H program: collecting in order to redeem for rewards, some digital couponing, and pushing out offers via a mobile app. So this should be a warning for any big grocery loyalty program.
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