ShepHyken

APRIL 18, 2018

Lately, I’ve been asked about loyalty programs. Any company can create a loyalty program. But, there is some confusion around what exactly a loyalty program is. But, when it comes to a loyalty program , that is going to drive repeat business, there are three types. Everyone is treated the same.

Loyalty Programs 90

Loyalty Programs Loyalty Airlines Customer Service Training 90

ShepHyken

APRIL 6, 2020

My Comment: I’ve always preached that there are two types of loyalty programs. The first is based on creating enough value through the experience the customer would never want to go anywhere else. The other is more of a marketing program that rewards customers for coming back. Follow on Twitter: @Hyken.

Article 76

Article 2020 Customer Service E Commerce 76

ShepHyken

MARCH 31, 2018

One of the best examples of a complaint that went viral was Dave Carroll’s YouTube video about when United Airlines broke his guitar. Using the airplane’s internet, I checked to see if I would make my connection. So, I went on Twitter and direct messaged American Airlines that I was going to miss the flight. Finish Strong.

Social Media 87

Social Media Customer Service Marketing Airlines 87