Remove B2C Remove Chief Customer Officer Remove Customer Voice Remove Innovation
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Investing in Innovation: Inside the Mind of the Man Behind Salesforce Service Cloud

Talkdesk

This interview is with Mike Milburn, Chief Customer Officer of Service Cloud at Salesforce. You meet with customers all the time. Customer service is no longer a commodity, it’s a competitive differentiator. You talked about having customer voice in the C-suite. We bring mutual customer success.

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Investing in Innovation: Inside the Mind of the Man Behind Salesforce Service Cloud

Talkdesk

This interview is with Mike Milburn, Chief Customer Officer of Service Cloud at Salesforce. You meet with customers all the time. Customer service is no longer a commodity, it’s a competitive differentiator. You talked about having customer voice in the C-suite. We bring mutual customer success.

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State of Business-to-Business Customer Experience Management

ClearAction

B2B customer experience is much more person-to-person than many think because of numerous departments weighing in on most purchase decisions, several functional areas from both the buyer and supplier firms interfacing for long periods before and after purchase, and the high monetary value and risky business impact of many B2B purchases.