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4 Actions to Exceed Customer Expectations

Beyond Philosophy

For most organizations, just meeting their Customer’s expectations would provide a good experience. To create a great experience you have to define which areas that Customers most value and exceed these aspects of the Customer Experience. Most organizations know what their Customer rational expectations are.

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Are you Irrational: 7 Questions to See If You Are Irrational?

Beyond Philosophy

In my SlideShare presentation, “ Customer Are Irrational, Stop Fighting it ,” I define the customer experience as: A Customer Experience is an interaction between and organization and a customer as perceived through a Customer’s conscious and subconscious mind. Please click here to learn more.

CEM 166
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Subconscious Clues That Call People to Action

Beyond Philosophy

Helping your Customers make a decision is an important element in your Customer Experience design. All channels for your Customers make up your Customer Experience, including websites. When you find that Goldilocks sweet spot, however, it is Customer Experience gold.

CEM 121
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4 Ways to Gain Customers’ Trust in Data Security

Beyond Philosophy

Trust and the Customer Experience Emotions are an important part of any customer experience. How a customer feels about the company is an integral part of their loyalty to it. Warn Customers of the dangers they face and encourage them to keep their data safe through strong passwords.

CEM 131
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A to Z Guide to Customer Experience Definitions and Terms (Updated)

Lumoa

The focus on enhancing customer experience has gained traction in recent years. As businesses recognize its value, the shift from a product-centered approach to a customer-centric one continues. Actionability is also, as we believe, one of the essential aspects of customer experience management.

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Why Men & Women Remember Things Differently

Beyond Philosophy

There are experiences designed all the time that are gender specific. So why not in a Customer Experience as well? The Peak End Rule is that people judge their experience by how they felt at its most intense moment and the end of it, and they forget the other parts over time. Blogs Thought Leadership'

CEM 167