Chief Customer Officer Effort Score Return on Investment ROI 
Kayako
OCTOBER 23, 2017
I remember protesting strongly: sales are selling to the wrong people, the product has missing features, marketing isn’t giving us customer success content! Sunan Spriggs, the Chief Customer Officer, calmly replied, “Exactly. of customers who give praise after feedback is implemented. $ Time really adds up.
Wootric
OCTOBER 7, 2020
Notably, Wootric, which seeks to drive business outcomes from customer experience efforts, has the fastest payback in the category. Wootric is ranked #1 in ROI (Return on Investment). It is gratifying to see our customers’ success reflected in our ranking.” Methodology behind the scoring process.
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