Remove Chief Customer Officer Remove Metrics Remove Return on Investment Remove Touchpoint
article thumbnail

Putting customers at the heart of strategy: Q&A with Vision Critical Chief Customer Officer Kelly Hall 

Alida

Balancing budget constraints, departmental priorities and revenue growth against customer success can be a challenge, even for the most seasoned of executives. As the newly appointed chief customer officer at Vision Critical, Kelly Hall is well aware of these challenges. Absolutely.

article thumbnail

Report: The State of Customer Journey Management and CX Measurement

Pointillist

To get the full picture, you also need to understand actual customer behavior. Customer journey analytics is an approach to insights and measurement that examines customers’ behavior not just at individual touchpoints, but along the paths they take as they attempt to accomplish their goals and tasks.”

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

10 Silos Impact Customer Experience

ClearAction

10 Silos Impact Customer Experience Lynn Hunsaker. This might be the highest-ROI effort of your customer experience council, chief customer officer, chief operating officer — or better yet, every employee. And the pain of business silos is well-known to everyone, whether employee or customer.

article thumbnail

15 Customer Success Predictions for 2021

ChurnZero

Customer Success teams who have been focused on demonstrating business value are retaining their customers at much higher rates than those who are only focused on their own solutions. Executives are noticing the difference and pushing Customer Success teams toward demonstrating a return on investment to customers.

2021 52
article thumbnail

7 Key C-Suite Roles in a Truly Customer-Centric Executive Team?

SmartKarrot

Chuck Robbins, the Chair and CEO (Chief Executive Officer) of CISCO has a prominent role in promoting customer-centricity. The focus of Cisco is now on improving customer experience at every touchpoint. The need for a customer-centric executive team in a B2B SaaS organization has grown with the COVID-19 pandemic.

article thumbnail

7 Key C-Suite Roles in a Truly Customer-Centric Executive Team?

SmartKarrot

Chuck Robbins, the Chair and CEO (Chief Executive Officer) of CISCO has a prominent role in promoting customer-centricity. The focus of Cisco is now on improving customer experience at every touchpoint. The need for a customer-centric executive team in a B2B SaaS organization has grown with the COVID-19 pandemic.