Remove Customer Care Remove Poor Customer Service Remove Return on Investment Remove ROI
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ROI of Social Customer Service: How to Calculate It and Create a Strong Business Case

Natalie Petouhof

Tweet The phrase “customer service is the new marketing” has gained popularity with brands realizing that poor customer service takes current, and even potential customers, out of the marketing funnel. Customer care extends far beyond the traditional call center. Think about it.

ROI 45
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The #1 Reason Most Voice-of-Customer (VoC) Data Are Wasted

Stella Connect

Your voice-of-customer (VoC) data collection program is an engine. There’s input (investment) and output (ROI + waste). Your job is to create a sustainable power source with near 100% efficiency (high ROI, minimal waste). Talk about a return on investment. It’s designed to drive your company’s success.