article thumbnail

Maximizing Value From Customer Journey Mapping

Experience Matters

We just published a Temkin Group report, Maximizing Value From Customer Journey Mapping. Here’s the executive summary: Customer Journey Maps (CJMs) are a valuable tool for understanding how customers truly interact across an entire organization, but companies aren’t capturing enough value from their CJM efforts.

article thumbnail

Report: Lessons in CX Excellence, 2015

Experience Matters

We also highlight their best practices across the four customer experience competencies—purposeful leadership, compelling brand values, employee engagement, and customer connectedness. Download report for $195. Here are some highlights from the finalists: Activision Customer Care. Download report for $195.

2015 108
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Customer Experience Strategy: An A to Z Glossary

Lumoa

Compelling Brand Values: Brand promises drive how the organization treats customers. Customer Connectedness: Customer insights are infused across the organization. For more information, check " What is the customer journey and why does it matter to your business " by SurveyMonkey. using a 0-10 scale.

article thumbnail

A to Z Guide to Customer Experience Definitions and Terms

Lumoa

Compelling Brand Values: Brand promises drive how the organization treats customers. Customer Connectedness: Customer insights are infused across the organization. For more information, check " What is the customer journey and why does it matter to your business " by SurveyMonkey. using a 0-10 scale.